A Gem For Every Woman
THE BRAND Poonam Soni is probably among India’s first luxury jewelry brands that is almost three decades old. The woman behind the eponymous brand, Poonam Soni, who is world renowned for her high-end luxury jewels, has now launched a new brand called My Gemme. The intention behind this is to let women indulge at very affordable prices. The brand includes silver studded baubles with the highest quality of European crystals starting at a decent price of 12 K. Kriti Soni, Poonam Soni’s daughter, is also a jewellery designer and carries the prestigious tag of a Debeers Millennium Award winner, given at the Louvre by Anthony Oppenheimer himself, the highest honour in the jewellery world. Kriti’s design aesthetics are behind this passionate business venture initiated by mom, Poonam. The collection, as of now, will be available at select exhibitions and on online orders. Ladies, you can get the first look at the beautiful pieces at the Araaish exhibition in Mumbai, where they will be on display for the first time!