JEWELLERS FOR HOPE RAISES J1 CRORE FOR THREE NGOS

Solitaire - - COVER STORY -

The GJEPC hosted a by-in­vi­ta­tion-only char­ity din­ner, Jewellers for Hope, on the side­lines of the show to raise funds for a noble cause. The gem and jew­ellery in­dus­try has al­ways made it a point to sup­port so­cial causes and is com­mit­ted to­wards the bet­ter­ment of our so­ci­ety. Tak­ing this a step fur­ther, the GJEPC launched its first large-scale phil­an­thropic ini­tia­tive in 2014 with Jewellers for Hope, a char­ity din­ner that mo­bilised the en­tire In­dian gem and jew­ellery in­dus­try into do­nat­ing

K1 crore to­wards a noble cause. This year, too, the GJEPC in as­so­ci­a­tion with De Beers Group of Com­pa­nies, held a by-in­vi­ta­tion only char­ity din­ner on July 27th 2017 at the Grand Hy­att in Mum­bai to raise funds for cho­sen so­cial causes. The for­mal black-tie event was at­tended by the who’s who of the in­dus­try and a to­tal of K1 crore was dis­trib­uted among three NGOs – Make- A-Wish In­dia and Girl Ris­ing re­ceived

K33 lakh each, while Nanhi Kali Foun­da­tion re­ceived a

cheque of K35 lakh. The event was hosted by tele­vi­sion star Mandira Bedi and was graced by ac­tor Ar­jun Kapoor and Am­ruta Fad­navis, wife of the chief min­is­ter of Ma­ha­rash­tra, Deven­dra Fad­navis. GJEPC chair­man Praveen­shankar Pandya said, “Over the years the jew­ellery in­dus­try has con­trib­uted to var­i­ous calami­ties, be it drought or earth­quakes, through the Gem & Jew­ellery Na­tional Re­lief Foun­da­tion. The in­dus­try should con­tinue to do the good work and Jewellers For Hope is a small ges­ture. The in­dus­try does much more; the big­gest ex­am­ple is the trans­for­ma­tion of Su­rat with hos­pi­tals and schools. This is sin­gu­larly be­cause of dia­man­taires.” Paul Row­ley, ex­ec­u­tive vice-pres­i­dent, global sightholder sales, De Beers, noted, “This GJEPC ini­tia­tive is a great con­cept that does a huge amount of good. The role of women in so­ci­ety is rapidly and fun­da­men­tally chang­ing due to the ac­cess to ed­u­ca­tion. Many women do not have this ad­van­tage. Women are end users of 90% of the world’s di­a­monds. We must do our bit to ad­vance the gen­der. It is im­por­tant not only morally and so­cially but also com­mer­cially.” Rus­sell Me­hta, vice-chair­man, GJEPC, said, “Peo­ple buy jew­ellery for happy oc­ca­sions. We should ex­tend this happy cir­cle be­yond the in­dus­try and bring more smiles through our col­lab­o­ra­tive so­cial re­spon­si­bil­ity. It is high time we came to­gether to work to­wards ad­dress­ing com­mon root causes that im­pact so­ci­ety. We are an in­dus­try with a heart. We need to demon­strate that out­side our in­dus­try as well.”

Ar­jun Kapoor, Paul Row­ley, Am­ruta Fad­navis and Praveen­shankar Pandya hand over a cheque to Nidhi Dubey of Girl Ris­ing.

Am­ruta Fad­navis re­ceives a to­ken of ap­pre­ci­a­tion from Mona Me­hta and Namita Pandya.

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