BJP-linked group seeks to woo youth with Atal Gatha

Sunday Express - - INDIA - MANISHANAND

WITH the aim to cash in on the legacy of Atal Bi­hari Va­j­payee, a group with past links to the Bharatiya Janata Party (BJP) is plan­ning to hold a mu­si­cal story-telling pro­gramme on the for­mer prime min­is­ter’s life across the coun­try in the runup to the 2019 Lok Sabha elec­tions.

With digi­tised speeches and recitals of Va­j­payee’s po­ems at its dis­posal, the group will nar­rate the late PM’s sto­ries in mu­si­cal form to con­nect with young­sters, who are seen as hold­ing the key to the for­tunes of the po­lit­i­cal out­fits in the

2019 elec­tions.

“We have formed the Gyan Foun­da­tion, which will take off from the cam­paign run by Youth for BJP. The group con­sists of mem­bers drawn from pro­fes­sional ser­vices, in­clud­ing IT sec­tor. We are plan­ning to hold the mu­si­cal Atal Gatha, which will be sung by renowned Ra­mayana story-teller Ajay Bhai,” said Virendra Sachdev, a mem­ber of Gyan Foun­da­tion who is also part of the BJP’s good gov­er­nance cell.

Su­mit Bhasin, founder of the Foun­da­tion, said the group had full trea­sure of dig- itised records of speeches, por­traits, po­ems and key mo­ments of Va­j­payee.

“We had ear­lier founded Youth for BJP to build base for the party for the 2014 Lok Sabha elec­tions and worked to rope in youth from across the coun­try. We have a strong net­work of pro­fes­sion­als who were keen to launch an­other cam­paign for the 2019 Lok Sabha elec­tions. The life and achieve­ments of Va­j­payee make quite a vi­brant story to be told mu­si­cally to the peo­ple across the coun­try,” added Bhasin.

The group has roped in Ajai Bhai for mu­si­cal ren­di­tions on Va­j­payee in a con­cise form in two hours’ time.

The group held the first mu­si­cal ren­di­tion of Atal Gatha in the na­tional cap­i­tal in the pres­ence of sev­eral Union Min­is­ters.

The move is be­ing seen part of the BJP’s over­all aim to es­tab­lish Va­j­payee in the top league of na­tional icons.

The for­mer prime min­is­ter, who led the govern­ment on three oc­ca­sions — 1996 (for 13 days), 1998 (for 13 months) and a full term of five years from 1999-2004 — was a widely lauded poet and writer. He died on Au­gust 16, 2018.

The life and achieve­ments of Va­j­payee make quite a vi­brant story to be told mu­si­cally to the peo­ple across the coun­try

Su­mit Bhasin, Founder, Gyan Foun­da­tion

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