PETA

The Brand Reporter - - CAMPAIGNTRAIL -

Peta has re­leased its lat­est print ad fea­tur­ing Sunny Leone. Keep­ing PETA’s tra­di­tion alive in terms of its bold con­tent, Leone can be seen pos­ing with red chilies, or rather only red chilies. The ad men­tions in bold — ‘Spice up your life!’ and urges view­ers to turn vege­tar­ian. Pre­vi­ously, celebri­ties like John Abra­ham, Son­akshi Sinha, Sid­harth Mal­ho­tra, Ta­man­naah Bha­tia and Shahid Kapoor, among oth­ers were seen in PETA’s ads.

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