Messaging company, Hike Messenger has released a new ad film for this festive season. The minute-long video features the title, ‘Hike - The Homecoming’ and attempts to capture the spirit of the festival which is generally celebrated together with the entire family. The ad follows the journey of a boy who travels all the way from his campus to his home to surprise his family. However, the ad takes a completely different route thereby providing an anti-climax.
Creative Agency: J. Walter Thompson India