PEPPERFRY

The Brand Reporter - - CAMPAIGN TRAIL -

Pepperfry.com has launched a new mar­ket­ing cam­paign ahead of the up­com­ing fes­tive shop­ping sea­son. The cam­paign in­cludes two short films and star ac­tor Ra­jku­mar Rao in one of them. In the sec­ond video, TV ac­tress Mrunal Thakur is seen play­ing an In­dian house­wife. The cam­paign has been built on the idea that In­di­ans shop to ful­fil mul­ti­ple as­pi­ra­tions dur­ing the fes­tive sea­son.

Cre­ative Agency: Law & Kenneth Saatchi & Saatchi

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