Pepperfry.com has launched a new marketing campaign ahead of the upcoming festive shopping season. The campaign includes two short films and star actor Rajkumar Rao in one of them. In the second video, TV actress Mrunal Thakur is seen playing an Indian housewife. The campaign has been built on the idea that Indians shop to fulfil multiple aspirations during the festive season.
Creative Agency: Law & Kenneth Saatchi & Saatchi