Dell launches multi-city channel partner roadshow for Vostro 3000 Series
Dell has announced the start of a multi city channel roadshow to launch and train partners on its next generation of Vostro notebooks. Dell will be meeting partners in 8 cities that include: Pune, Mumbai, Chennai, Hyderabad, Bangalore, Delhi, Patna and Bhubaneshwar. The roadshow, beginning on July 14 in Pune aims at empowering & energising Dell’s Small & Medium Business channel partners to address evolving customer requirements.
The event is designed to directly engage with the Small & Medium Business channel to help them get
better understanding of the newly upgraded version of the Vostro series. Through this engagement the company also strives to empower partners with additional sales support to maximize their profitability and ensure high levels of customer satisfaction. Dell’s widespread channel network of 6000+ partners is an integral part of the Small & Medium business operations and this initiative is aimed at strengthening this harmony.
The Vostro line of productivity notebooks is designed to meet the unique needs of small businesses, home offices and mobile professionals. The Vostro 14 and 15 3000 Series business notebooks which were launched earlier this year, offer essential features in a refined design, ideal for small business owners and entrepreneurs who need an affordable device for work.
“Our SMB channel partners form a significant portion of Dell’s successful Go-to-market strategy. Dell has been intensifying its focus on building a brand based on customer needs and therefore it becomes absolutely essential for our SMB channel partners to also understand the innovation taking place at Dell in order to address customer needs. In a recent pan India research  surveying the prevailing and potential PC users in the country, it emerged that as businesses are becoming dynamic, they are adopting PCs - end to end for simplifying functions. The survey highlighted that Business owners today are running mass applications for their businesses and are still very dependent on the Desktop/Laptop for running heavy processes. The Vostro series has long been synonymous with productivity for the working professional and small businesses, and the new generation Vostro 3000 Series is equipped to enhance user experience by offering reliable performance backed by Dell’s complete ProSupport Plus service for commercial businesses. “Said P. Krishnakumar, Vice President, Consumer and Small Business, Dell India.
P. Krishnakumar, Vice President, Consumer and Small Business, Dell India