Rar­i­tan launches spe­cial scheme ‘Trade Up To Power Up’

The DQWeek (Chennai) - - CHANNEL BONANZA - DQW NEWS BUREAU Ben­galuru

Rar­i­tan is cre­at­ing aware­ness in the data cen­ter in­dus­try about the ad­van­tages of 3- phase iPDU’s as the most cost ef­fec­tive and re­li­able way to sup­port in­creased stor­age den­sity in the data cen­ter. To back this ini­tia­tive, Rar­i­tan has launched a scheme ‘Trade Up To Power Up’. The aim of the scheme is to let com­pa­nies trade in any brand of sin­gle phase PDUs for Rar­i­tan’s 3- phase iPDU.

Over the past few years, the av­er­age power con­sump­tion per server has in­creased from 2 KW to 12 KW and continues up­ward with the adop­tion of high-power com­put­ing equip­ment like blade severs and with the de­ploy­ment of densely packed stor­age, vir­tu­al­iza­tion and cloud com­put­ing. To sup­port the new, pow­er­hun­gry IT equip­ment, data without rewiring, hence re­duc­ing as­so­ci­ated down­time and in­stal­la­tion has­sles

- sary volt­age trans­for­ma­tions and line trans­mis­sion losses

Talk­ing about this unique ini­tia­tive, San­jay Mot­wani, Re­gional Di­rec­tor- Asia Pacific, Rar­i­tan Inc says, “Or­ga­ni­za­tions of all sizes, large, medium and small have been gear­ing up for higher power to the rack in the last few years. As an in­no­va­tor and leader in this space, we felt the ‘Trade Up to Power Up’ scheme would be a unique, one time op­por­tu­nity for or­ga­ni­za­tions to not only up­grade their ex­ist­ing PDU’s but to also sup­port higher com­put­ing power cost ef­fec­tively. With the added in­cen­tive of get­ting 20,000 off per new iPDU, we are sure the of­fer will re­ceive a tremen­dous re­sponse from the in­dus­try. “

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