Atom launches ‘mGalla’; In­dia’s First Multi Ac­quir­ing Dig­i­tal POS Pay­ments App for mer­chants

The DQWeek (Delhi) - - REGIONAL NEWS - DQW NEWS BUREAU

Mum­bai head­quar­tered end-to-end pay­ment ser­vices provider, Atom Tech­nolo­gies has launched In­dia’s first multi ac­quir­ing Dig­i­tal POS Pay­ments App –‘mGalla’. By in­te­grat­ing dif­fer­ent modes of pay­ment such as Bharat QR, mPOS, UPI, Link Based pay­ments and cash, the new app will be tremen­dously ben­e­fi­cial for In­dia’s in­for­mal or un­or­ga­nized sec­tor which ac­counts for nearly 50 per­cent of the coun­try’s GDP. By of­fer­ing seam­less pay­ment ser­vices, mGalla will also help mer­chants to align them­selves with GST.

Aimed at build­ing a re­tail ecosys­tem, which will ul­ti­mately re­place the phys­i­cal galla with mGalla, Atom sees tremen­dous growth po­ten­tial from the Tier 2 and Tier 3 cities. The com­pany has also set out on a tar­get base of 10,00,000 mer­chants. Atom also aims to in­te­grate Aad­har based pay­ment to the app in its next re­lease which will fur­ther aug­ment ease of pay­ments.

Of­fer­ing a host of ser­vices, the ap­pli­ca­tion will be a on­estop-so­lu­tion for ef­fi­cient man­age­ment of transactions and ac­counts of re­tail­ers. With a very small ap­pli­ca­tion foot­print, the ap­pli­ca­tion does not re­quire high speed In­ter­net for op­er­a­tion and is avail­able cur­rently on an­droid plat­forms.

Com­ment­ing on the launch, Mr. De­wang Ner­alla, CEO, Atom Tech­nolo­gies said, “De­mon­e­ti­za­tion led to a spurt in dis­ag­gre­gated dig­i­tal pay­ment meth­ods and ser­vices leav­ing the busi­nesses the com­plex­ity to grap­ple with these modes and their rec­on­cil­i­a­tion, mGalla ad­dresses this core is­sue and pro­vides an in­te­grated pay­ment col­lec­tion of­fer­ing for mer­chants with very easy to use op­tions.”

“It will also be im­mensely ben­e­fi­cial for the in­for­mal re­tail sec­tor as it ef­fi­ciently man­ages their day to day transactions. This will be par­tic­u­larly use­ful in the wake of the launch of GST.”

For a re­tailer, the en­tire process con­sists of 4 sim­ple steps – Regis­ter/Lo­gin, En­ter pay­ment de­tails, Choose pay­ment mode and then fi­nally com­pletes the trans­ac­tion.

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