Learn & Re­fine Exit Polls

The Economic Times - - The Edit Page -

Apro­pos ‘Why Exit Polls Of­ten get it Wrong’ (ET, May 13), de­spite exit polls giv­ing wrong pre­dic­tions, people look for­ward to them for good rea­sons. The long elec­tion sched­ule, ban on such polls dur­ing this pe­riod and the high­est per­cent­age and num­ber of vot­ers cast­ing their votes this time in­creased their im­pa­tience for quick, gen­eral trends. This sce­nario should in­spire the poll­sters to re­fine their sam­pling pro­ce­dure and reach, and use tact to elicit re­li­able in­for­ma­tion so as to close the gap be­tween dis­closed and ac­tual voting pat­tern.

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