In­dia Inc’s New Naren Karunakaran Sus­tain­abil­ity Champions

The Economic Times - - Special Feature -

When three large In­dian busi­ness groups – the Tata’s, Aditya Birla and the Mahin­dra’s - with a com­bined turnover ex­ceed­ing $ 165 bil­lion be­gin to ad­dress an is­sue it moves the nee­dle. These Groups are ab­sorb­ing and putting into prac­tice the rapidly evolv­ing tenets of sus­tain­abil­ity in a more perva- sive, deeper and mean­ing­ful man­ner than ever be­fore. And with it, In­dian com­pa­nies are com­pet­ing with their global peers in turn­ing the world into a bet­ter place to live in, with vary­ing de­grees of suc­cess.

That sus­tain­abil­ity, sep­a­rate from CSR or cor­po­rate phi­lan­thropy, is fi­nally com­ing out of the shad­ows in In­dia is also bared by the man­ner in which com­pet­ing com­pa­nies are com­ing to­gether to ad­dress sus­tain­abil­ity chal­lenges fac­ing an en­tire in­dus­try sec­tor; like the Sus­tain­able Hous­ing Lead­er­ship Con­sor­tium. The con­sor­tium is ex­pected to catal­yse ac­tion to ren­der at least 20 per cent of new hous­ing con­struc­tion sus­tain­able by 2022 through green cer­tifi- cation and other mea­sures.

Much of the ex­cite­ment in this space is be­ing driven by the first crop of cor­po­rate In­dia’s chief sus­tain­abil­ity of­fi­cers (CSOs) in their own unique ways and ap­proaches, given the dy­nam­ics of the group they are in, their per­sonal be­liefs and the chal­lenges on hand.

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