Celebs Should be Li­able for Ads: CCPC

The Economic Times - - Companies -

With celebri­ties fac­ing flak over brand en­dorse­ments, the Cen­tral Consumer Pro­tec­tion Coun­cil (CCPC) said they should be made li­able for "mis­lead­ing ads". CPCC chair­man Ram Vi­las Paswan said there should be guide­lines for brand am­bas­sadors.

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