Avaya will Keep In­vest­ing in In­dia: CEO

The Economic Times - - Companies: Pursuit Of Profit -

Com­mu­ni­ca­tions tech­nol­ogy provider Avaya Inc is see­ing dou­ble-digit growth in In­dia and will con­tinue to in­vest in the country as it is a high-growth mar­ket, says Kevin Kennedy, chief ex­ec­u­tive of the US-head­quar­tered com­pany. In an in­ter­view with Mun­tazir Ab­bas, Kennedy talks about Avaya’s In­dia busi­ness, its key dig­i­tal ini­tia­tives and how the com­pany plans to be a part of the In­dia growth story. Edited ex­cerpts:

What was the high point of your meet­ing with tele­com min­is­ter Ravi Shankar Prasad? Cre­at­ing BPO cen­tres in small towns is an im­por­tant ini­tia­tive of the In­dian govern­ment, and the tele­com min­is­ter (Prasad) is per­son­ally driv­ing it. Dur­ing our in­ter­ac­tion, he gave in­sights into it and From be­ing a tra­di­tional prod­ucts co, Avaya is now a wide­spread com­mu­ni­ca­tions so­lu­tions provider en­cour­aged Avaya to par­tic­i­pate.

How is Avaya’s In­dia busi­ness do­ing? It is see­ing dou­ble-digit growth. From be­ing a tra­di­tional prod­ucts com­pany, Avaya is now a wide­spread com­mu­ni­ca­tions so­lu­tions provider. We have rolled out ser­vices in the mid­mar­ket seg­ment and also have so­lu­tions based on re­turn on in­vest­ment (RoI) to meet the needs of en­ter­prises. We have also started look­ing at the govern­ment busi­ness and have had some re­cent wins. What is Avaya’s In­dia head­count and what are its im­me­di­ate in­vest­ment plans? In­dia is a ma­jor piece of our cor­po­rate in­fras­truc­ture. We re­cently ac­quired Hy­der­abad-based KnoahSoft (a work­force op­ti­mi­sa­tion com­pany) and have in­creased our In­dia head­count to 2,000, in­clud­ing R&D. We will con­tinue to in­vest in In­dia as it is a high-growth mar­ket.


How is your telco busi­ness grow­ing in In­dia? We of­fer con­sul­ta­tion ser­vices to tel­cos. We have part­ner­ships with Bharti Air­tel and Re­liance Com­mu­ni­ca­tions. Tel­cos, typ­i­cally, look at a con­tact cen­tre as a rev­enue gen­er­at­ing stream and in­vest in tech­nol­ogy for trans­for­ma­tional ser­vices.

What are Avaya’s key dig­i­tal ini­tia­tives in In­dia? We are every­where, from smart digi­ti­sa­tion, net­work­ing, uni­fied com­mu­ni­ca­tions to Wi-Fi and so­cial web apps. We have de­ployed tech­nol­ogy at the Delhi, Ben­galuru and Hy­der­abad air­ports, and our so­lu­tion sends out real-time soft­ware-driven mes­sages and alerts to govern­ment of­fi­cials. We are also fo­cussing on last-mile con­nec­tiv­ity, which is a multi-stake­holder task.

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