CureFit Gets Into Tribe Fit­ness

Firm look­ing at be­com­ing a plat­form for all health­care ser­vices

The Economic Times - - Disruption: Startups & Tech - Richa.Ma­hesh­wari @times­group.com

Ben­galuru: For­mer Flip­kart ex­ec­u­tives Mukesh Bansal and Ankit Nagori are fo­cussing on a string of pearls strat­egy of ac­qui­si­tions and part­ner­ships for their startup, CureFit, to be­come a plat­form for all health­care ser­vices.

CureFit has ac­quired a ma­jor­ity stake in Tribe Fit­ness Club for an undis­closed amount. Like Cult, the Ben­galuru-based com­pany’s first ac­qui­si­tion, Tribe Fit­ness is a chain of fit­ness cen­tres that pro­vides train­ing with­out us­ing ma­chines. Tribe Fit­ness, launched in June 2016 by Sh­we­tam­bari Shetty, also has a fit­ness cen­tre in the LinkedIn of­fice in Ben­galuru.

“We will con­tinue to look out for part­ners and busi­nesses who share our val­ues and ex­pand our port­fo­lio,” said Ankit Nagori, founder of CureFit. “By the end of the year, we aim to be the largest fit­ness cen­tre in Ben­galuru with 30 Cults,” he added.

Cult, with six cen­tres, is prof­itable and has a over­all cus­tomer base of 8,000 peo­ple, said Nagori. Un­der CureFit, Bansal and Nagori have in­cor­po­rated four com­pa­nies — CureFit Lo­gis­tics, New World In­ven­tions, CureFit Health­care and Cure­foods — to build a plat­form com­pris­ing fit­ness, health food and other ser­vices.

Now, the Ben­galuru-based com­pany is look­ing at part­ner­ing with a path lab to tap into health test ser­vices and chefs to co-cre­ate a health menu.

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