Now, Luxury Jewellery Brand Faberge Enters India
New Delhi: It defined elegance at Russia’s last imperial court, added sheen to museums in continental Europe with its Easter eggs, and has long been at Her Majesty’s service. That bespoke service is now available in India, the latest market for London’s jeweller for the super-rich, Faberge. Owned by the world’s top emeralds and rubies-miner Gemfields, Faberge is the latest in a swelling list of global luxury brands such as Burberry and Rolex to enter India, where economic expansion is spawning more billionaires than in Japan, the traditional bastion of ultrarich in Asia. Delhi and Mumbai, India’s economic hotspots, will be Faberge’s beachhead in the country, where the jeweller will sell its products by select trunk shows for the uber rich.
“India and other Asian markets have tremendous potential going by the reactions we got in the last few days. The relationship with Gemfields gives us a leg-up in our ability to deliver wonderful pieces. Asia has largely been an unexplored area for us and expect the next phase of growth to come from the region,” said Sean Gilbertson, CEO of Faberge.
The jeweller, which retails through 39 multi-brand outlets including Mayfair and Harrods, will hold more such trunk shows in Singapore, Hong Kong and Malaysia.
Owned by Gemfields, Faberge is the latest in a swelling list of global luxury brands such as Burberry and Rolex to enter India