BookMyShow Gets a 75% Ticket in Townscript
Bengaluru: Mumbai-based entertainment ticketing portal BookMyShow has acquired a 75% stake in do-it-yourself event registration and ticketing platform Townscript in an undisclosed, all-cash deal.
Pune-based Townscript, which has already provided its services for over 12,000 events across India, including smaller cities like Ludhiana and Jaipur, focusses on the registration and ticketing needs of small- and medium-scale events such as office conferences, workshops, exhibitions and tech events.
“We definitely expect to see more traction in the space of do-it-yourself ticketing events. It’s unique and addresses a different set of users who want to set up their own events,” said Ashish Hemrajani, cofounder of BookMyShow. “They will operate as an independent entity but will be accessible through the BMS site and gain access to our existing user base.” Users can set up their own events in five minutes through Townscript’s services and have the option of choosing from two mobile applications-one app is for those looking to book exciting or unusual events around them, like a tech conference, and the second is for event organisers, as it helps them manage registrations on the go. The platform charges 3.99% plus ₹ 10 per transaction, inclusive of the payment gateway fee.