De­mon­eti­sa­tion Hit 3-wheeler Sales: Mahin­dra

The Economic Times - - Brands: Creating Desire -

Lead­ing au­to­mo­bile man­u­fac­turer Mahin­dra said that de­mon­eti­sa­tion had hit the sales of three-wheel­ers as cus­tomers were not able to ar­range the cash re­quired for down pay­ment. Man­hin­dra, which man­u­fac­tures three-wheel­ers un­der the brand ‘Al­pha’, on Thurs­day launched its new range of small com­mer­cial ve­hi­cles (SCV) un­der the ‘Supro’ brand be­tween 700 kg and 1050 kg pay­load seg­ment, where it was en­joy­ing a mar­ket share of 10%.


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