Akhilesh’s Per­sonal Mes­sage With Dates And Days

Vol­un­teers wear­ing ‘UP Ko Yeh Saath Pasand Hai’ and ‘Phir Se Akhilesh’ slo­gans hit the streets of eastern Ut­tar Pradesh SP-Cong al­liance tak­ing per­son­alised mes­sage & cal­en­dar to five lakh house­holds daily Cy­cle Ob­so­lete And Ele­phant Old: Ra­j­nath

The Economic Times - - Pure Politics -

New Delhi: A per­son­alised mes­sage from Akhilesh Yadav and a 2017 cal­en­dar fea­tur­ing Akhilesh and Rahul Gandhi are the cam­paign ma­te­ri­als that the SP-Congress al­liance is de­liv­er­ing to five lakh house­holds daily in Poor­van­chal (east Ut­tar Pradesh) since Thurs­day.

“We have laid a foun­da­tion of de­vel­op­ment... Now we have to con­struct a build­ing over the same. It is, hence, nec­es­sary that this speed of de­vel­op­ment does not slow down or stop. In last five years, we have done lots of work and achieved suc­cess on many counts...but for the all-round de­vel­op­ment of UP, a long road has to be trav­elled,” says a signed mes­sage from Akhilesh.Itis­be­ing­hand-de­liv­eredby nearly 10,000 vol­un­teers in 140-odd con­stituen­cies­go­ing­topollsinthe­last three phases. The cam­paign will also cov­erVaranasi,thePM’scon­stituency.

“At a time when par­ties like the BJP are try­ing to give a com­mu­nal colour to the cam­paign, the al­liance will reach ev­ery house­hold in east UP with a pos­i­tive mes­sage. About 70-100 vol­un­teers per assem­bly con­stituency have started car­ry­ing the mes­sage of Akhilesh — a per­son­alised let­ter — to five lakh homes daily. They are also tak­ing with them the 10 key pri­or­i­ties of al­liance — Pra­gati Ke Das Kadam — in the form of an A-4 sized Cal­en­dar and a pocket cal­en­dar,” a key al­liance strate­gist told ET.

In­hismes­sage,Akhilesh­sayshe­and Rahul have a pas­sion to work and also the re­solve to bring UP in the cat­e­gory of the most de­vel­oped states in In­dia. “Work has hap­pened in the state with speed, but along with Rahul Gandhi, work­will­hap­pen­even­faster.Iam­sure you will vote for us and help us bring UP into the cat­e­gory of most de­vel­oped states,” says the mes­sage. “On one hand where BJP chief cam­paigner (Modi) is spread­ing ha­tred by his state­ments about cre­ma­to­ri­ums and ceme­ter­ies, the SP-INC gath­band­han (al­liance) is of­fer­ing a pos­i­tive cam­paign,” the al­liance strate­gist said.

The cal­en­dar has been cho­sen as a pub­lic­ity ma­te­rial with the idea that it is some­thing which peo­ple could keep in their houses rather than be­ing dis­carded like pam­phlets or fly­ers. About 70-100 vol­un­teers wear­ing ‘UP Ko Yeh Saath Pasand Hai’ and ‘Phir Se Akhilesh’ slo­gans have been de­ployed in each of the 140-odd con­stituen­cies, which will go to polls in last three phases on Fe­bru­ary 27, March 4 and March 8. Home min­is­ter Ra­j­nath Singh has blamed the SP and BSP for the dis­mal states of af­fairs of UP and said the ‘bi­cy­cle’ has be­come ob­so­lete while the ‘ele­phant’ has grown old. “SP, BSP and Congress have pushed UP into a pool of mud, and it is out of this pool of mud that the lo­tus will even­tu­ally bloom.”


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