IOS Boxing Ropes in 14 Spon­sors for Fight Event

The Economic Times - - Brands: Creating Desire - Gau­rav.Laghate@ times­group.com

Mum­bai: IOS Boxing Pro­mo­tions has roped in 14 spon­sors and part­ners for the up­com­ing fight night in Mum­bai where In­dian boxing star and WBO Su­per Mid­dleweight Asia Pa­cific cham­pion Vi­jen­der Singh will fight to re­tain his ti­tle against China’s no. 1 boxer Zulpikar Maimaitiali. Sched­uled on Au­gust 5, Bat­tle­ground Asia will have a to­tal of eight fights, where 8 In­dian box­ers will fight over­seas play­ers. “The re­sponse from ad­ver­tis­ers is phe­nom­e­nal,” said Neerav To­mar, pro­moter of IOS Boxing Pro­mo­tions. “We have al­ready signed 14 spon­sors and part­ners and are in talks with 3-4 more. We have al­ready touched ₹ 5 crore in spon­sor­ship rev­enues and look­ing at ₹ 1.5-2 crore in gate rev­enues,” To­mar told ET. JK Group’s Plat­inum Heavy Duty Ce­ment is the ti­tle spon­sor, Dabur Shi­la­jit Gold is the pre­sent­ing spon­sor of the event.

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