Apps Ape Competition
They included ICICI Bank, Mahindra Finance and Tata Motors Finance
According to research firm RedSeer Consulting, both cab hailing applications have reduced driver incentives by 30% to 40% in the quarter ending March 2017, the cut was apparently done to focus on unit economics. “Together we see that both Ola and Uber are doing around 70 million trips a month.
“Even though Uber is prevalent in 29 cities and Ola in 110 cities, a majority of their trips come from the top 30 cities and they contribute 90% to 95% of the both the companies revenues. Delhi alone is contributing 10-12% of the trips, followed by Mumbai, Bengaluru, Chennai, Hyderabad and other cities.
A vertical that is working for both the companies is the car pooling features UberPool and Ola Share, that individually contribute to 25% of both the players rides,” ,” said Jaspal Singh, partner at Valoriser Consultants. Earlier this year, Uber chief executive Travis Kalanick was asked to step down, days after Emil Michael, who was se- nior vice president of business, and Eric Alexander, who was heading the AsiaPacific business, left as the San Francisco-based company battled a wave of scandals.
From regulatory hurdles to allegations of widespread mismanagement and a toxic workplace culture, especially since former employee Susan Fowler wrote about her work experience at Uber in a blog post about the company.
In terms of scandals in India, senior executive Alexander had been fired for obtaining medical reports of a woman who had been raped by a driver on the Uber network in December 2014 in New Delhi.
In terms of usage of the mobile applications of Ola and Uber, the gap is narrowing. As per an analysis of active app users by San Francisco-based mobile data analytics firm App Annie, Ola remains the market leader with a 5253% share over Uber’s 4648% share in India. Ola had 5.9 million monthly active users on its app and Uber, 5.5 million in May, App Annie’s data show. That month, 57% of Uber users and 43% of Ola users opted for shared rides.