Shalimar Paints Limited has embarked on an initiative to paint smiles by taking up the task to transform Sanjay Camp, Chanakyapuri into Delhi`s first artistic slum, in association with Button Mushrooms, students of fine art and social service societies from Delhi University and volunteers. Kachi Gali - Rang Desh ke, was an attempt from Shalimar to galvanise today’s youth to bring alive this thought using their talent and passion to bring a change in the society-adding an artsy colourful touch to the Swachh Bharat Campaign. The twoday activity held on 17th-18th March 2018 saw large-scale participation from local dwellers who came together to beautify their own vicinity. Over 48 hours and 350 plus volunteers painted over 750 households covering over 1,000 plus walls and a primary school. The artists painted over 200 plus graffiti.