It gives me immense pleasure to bring you the first issue of The Luxury Collection in 2017. The transition to a new year always raises hope and expectation, of luck turning, fortune shining and life sparkling all round.
It is, therefore, metaphorically apt that this year-commencing issue is themed on shines and sparkles – I am talking about fine jewellery, with a specific focus on the queen of jewels, the diamond.
Since time immemorial, the diamond has captured the imagination of mankind. It has always symbolized the most refined and rarefied form of luxury, and has been coveted with passion. Its inner energy has been vested with a mystical power that has gained much in the telling over the ages.
De Beers, with their immortal slogan, ‘A Diamond is Forever’ can be credited with starting the trend of the diamond engagement ring. Their iconic campaign that ran in the 1940s successfully created an aura around the diamond, turning its chemical resilience into a metaphysical symbol for love that lasts forever. An aura that persists till today and, if anything, has only grown stronger with the time. Indeed, no man today can even imagine going down on bended knee without a solitaire to woo his lady love!
In this issue, we take a look at some of the most famous jewellery in history, including some of the most celebrated diamonds. It is a fascinating journey back in time that we have put together for you, including a look into the indulgences of our very own pre-independence Maharajahs and Maharanis. Alongside we also provide you with a ringside view of some of the world’s most famous jewellery brands and shopping districts. I am sure you will have an enjoyable time exploring this luxurious world of fine jewellery.
Alongside, inter alia, we walk you through Art Basel in Miami, the festival that takes art to the beaches, which concluded in December. And we also dwell upon mankind’s fascination with speed by exploring the Bloodhound project, which aims to build the first motor car to cross the 1000 mph barrier. An exciting tryst with destiny that we hope will be crowned with success in the New Year.
And now, before I leave you to enjoy your issue of The Luxury Collection, let me wish you and your loved ones a New Year that shines with as many facets as the finest diamonds, and brings you all the success and happiness that you deserve.
Happy New Year and Happier Shopping!