Modern world his­tory em­bod­ied in fine writ­ing in­stru­ments

The Luxury Collection - - Contents -

The pen that wrote No­bel prize win­ning books. The pen that sym­bol­ized the trans­fer of power in Rus­sia. The pen that is the pre­ferred writ­ing in­stru­ment of achiev­ers, from For­mula 1 cham­pi­ons to movie stars to foot­ballers to the Pope. The pen that has par­tic­i­pated in, and been wit­ness to, his­tory in the mak­ing for over a cen­tury.

Yes, there is much to rec­om­mend the Mon­te­grappa as the pen to adorn your es­critoire. Yet, talk to the brand’s CEO, Guis­seppe Aquila. and he will im­me­di­ately delve into the nu­anced qual­i­ta­tive dis­tinc­tions which set the Mon­te­grappa apart as a writ­ing in­stru­ment that in­du­bitably de­serves a class of its own.

“The pas­sion for pen man­u­fac­tur­ing and giv­ing the best to the con­nois­seurs of writ­ing in­stru­ments has been the driv­ing force for the Aquila fam­ily that goads Mon­te­grappa to use only best of ma­te­ri­als and the best of crafts­men to han­dle the com­plex process from ideation to de­vel­op­ment to de­cid­ing about the man­u­fac­tur­ing process to use to pro­to­type to fi­nal ex­e­cu­tion of the de­signs for the pens and other prod­ucts,” he says. He goes on to add that the Mon­te­grappa pen is made of ex­clu­sive ma­te­ri­als such as pre­cious resin, ebonite, and pre­cious met­als like ster­ling sil­ver, solid gold, di­a­mond and plat­inum. Mon­te­grappa is also one of the very few pen man­u­fac­tur­ers in the world who have mas­tered the art of us­ing cel­lu­loid to make pens. Cel­lu­loid, which is ex­tracted from cot­ton fiber, is mixed with color pig­ments and mother of pearl and con­di­tioned for more than 18 months be­fore it is suit­able for use.

Guis­seppe says that ex­clu­sive man­u­fac­tur­ing tech­niques are an­other dif­fer­en­tia­tor for Mon­te­grappa as each de­sign calls for

spe­cific ma­te­ri­als and tech­niques. In the case of the lim­ited edi­tion pens, for ex­am­ple, hand etch­ing, die cast­ing, low re­lief en­grav­ing, hot enam­el­ing… and other such meth­ods are put to use, both tra­di­tional and tech en­abled. As he puts it, “At Mon­te­grappa, tra­di­tion and in­no­va­tion co-ex­ist.” What this means is that while state of the art soft­ware is used to cre­ate 3D de­signs and pro­to­types are made us­ing 3D print­ing, the ac­tual man­u­fac­tur­ing of the lim­ited edi­tion pens is by hand. An ex­am­ple is the Q1 pen. This is the only fountain pen in the world that has mul­ti­ple color ink bar­rels in­side – a tech­nol­ogy patented by Mon­te­grappa.

All of this is why, Mon­te­grappa is the most revered brand among the world’s cal­lig­ra­phers, fas­tid­i­ous col­lec­tors, and lovers of ob­jets d’art, es­pe­cially for its lim­ited edi­tion pens that com­mem­o­rate events, lo­cales, and in­di­vid­u­als. Among the sub­jects em­bod­ied in Mon­te­grappa writ­ing in­stru­ments have been the Amer­ica’s Cup, the town of St Moritz, La Fenice Opera House in Venice, and St An­drews Golf Course among oth­ers.

Mon­te­grappa has re­cently in­tro­duced an ‘Icons’ se­ries that pays trib­ute to cul­tural gi­ants of its first cen­tury, such as Muham­mad Ali, Bruce Lee, Ayr­ton Senna, Pele, Elvis Pres­ley, Quincy Jones, Paulo Coelho, Frank Si­na­tra and many more across dif­fer­ent fields. The lat­est in this se­ries is the Ge­nio

Creativo Kahlil Gi­bran pen, which pays homage to the Le­banese Amer­i­can poet and philoso­pher. In hon­our of the year of his birth, the Kahlil Gi­bran lim­ited edi­tion con­sists of 1883 ex­am­ples each of fountain pens, roller balls and ball point pens. Each se­ries of pens will be num­bered 1/1883 to 1883/1883. The pens are to be auc­tioned to raise funds through Smile Foun­da­tion.

The core range of Mon­te­grappa pens in­cludes the very pop­u­lar Nero Uno, Es­pres­sione, Em­blema, Miya, Ex­tra 1930, Priv­i­lege Deco and Memo­ria. Then of course you have the Dragon se­ries which was launched in 1995. This was the pen that then Rus­sian Pres­i­dent Boris Yeltsin handed over to Vladimir Putin, when he sym­bol­i­cally handed over power to him.

The Dragon holds an im­por­tant place in Mon­te­grappa’s his­tory. 1912, the year the brand came into be­ing was also when the last Chi­nese

rul­ing dy­nasty, Qing, ceased to ex­ist. The dragon was the dy­nasty’s sym­bol. Con­se­quently, the brand cel­e­brated its hun­dredth an­niver­sary year by launch­ing a lim­ited edi­tion Cen­ten­nial Dragon se­ries in 2012. This has ex­actly a 100 pens – 33 in rose gold, 33 in yel­low gold, 33 in white gold and one called the Ul­ti­mate Cen­ten­nial Dragon, which is is made of 300 gm of solid gold, and stud­ded with di­a­monds, ru­bies and a pearl. Priced at a whop­ping $ 1 mil­lion, this Ul­ti­mate Cen­ten­nial Dragon pen of­fers buy­ers a VIP fac­tory tour by a mem­ber of the Aquila fam­ily, fol­lowed by lunch or din­ner with mem­bers of the board in­clud­ing F1 rac­ing driver, Jean Alesi, first class air fare from any des­ti­na­tion to Venice in­ter­na­tional air­port and trans­fer to Bas­sano del Grappa, as well as two nights in a lux­ury ho­tel in Bas­sano del Grappa or Asolo and three nights in Venice. Mon­te­grappa’s Be­spoke pens are per­haps the best tes­ti­mony to the brand’s un­canny abil­ity to con­stantly rise above it­self. As Guiseppe Aquila says, “Be­spoke is easy to de­fine, but chal­leng­ing to re­alise. A dictionary will state the def­i­ni­tion as, sim­ply, ‘made to or­der.’ The chal­lenge is in of­fer­ing an au­then­tic and gen­uinely be­spoke ser­vice, un­der­stand­ing pre­cisely what the client de­sires, and cre­at­ing the ob­ject to match the ex­act spec­i­fi­ca­tions. At Mon­te­grappa, we en­joy over 100 years’ ex­pe­ri­ence in the use of ar­ti­san skills. We have never known a pe­riod with­out of­fer­ing hand-fin­ished ob­jects for dis­cern­ing cus­tomers. We have as­sem­bled

the finest en­gravers in Europe to trans­late your de­sires into im­ages in pre­cious metal. We match each de­sign to a pen that will com­ple­ment and show­case the en­grav­ing, the client se­lect­ing from a broad pal­ette of colours in our range of cel­lu­loid bar­rels. In do­ing so, we cre­ate a pen that rep­re­sents the client’s pas­sion, pos­sess­ing the same per­son­al­ity as the per­son who car­ries it. It is, lit­er­ally, like no other on earth.”

Mon­te­grappa writ­ing in­stru­ments have been used by a galaxy of il­lus­tri­ous per­son­al­i­ties - writ­ers Ernest Hem­ing­way, Paulo Coelho, and John Dos Pas­sos, Ital­ian lead­ers Vic­tor Em­manuel

III and Ben­ito Mus­solini, for­mer Rus­sian Pres­i­dent Dmitry Medvedev, for­mer French Pres­i­dent, Ni­co­las Sarkozy, for­mer Ital­ian Pres­i­dent, Sil­vio Ber­lus­coni, His Ho­li­ness John Paul II, His Majesty King Juan Car­los of Spain, His Majesty King Hus­sein of Jor­dan, Her Majesty Queen Sirikit of Thai­land, His Majesty Sul­tan Has­san al Bolkiah of Brunei, An­to­nio Ban­deras, Al Pa­cino, Bill Cosby, Michael Schu­macher, Jean Todt, Stir­ling Moss, Zine­dine Zi­dane, Michel Pla­tini, Naomi Camp­bell, Jean Alesi, Sylvester Stal­lone and count­less oth­ers. If all this has got you want­ing to add your name to the list, now it is easy to do so. Mon­te­grappa has opened two mono­brand stores in In­dia: at DLF Em­po­rio, Delhi and at Pal­la­dium, Mum­bai.

And while you are pick­ing up the pen of your choice, you may also care to pair it with some other finely crafted ac­ces­sories. Yes, Mon­te­grappa also man­u­fac­tures cuff­links, watches, leather ac­ces­sories& leather bags, to give you a well rounded way to make a per­son­al­ity state­ment.

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