A chance to show sac­ri­fice of mar­tyrs is not for­got­ten

Crowd­fund­ing Plat­forms Pull In Par­tic­i­pants

The Times of India (Mumbai edition) - - TIMES CITY -

To help you re­pay some of the mas­sive debt that the coun­try owes to the fam­i­lies of its mar­tyrs and dis­abled sol­diers, six com­pet­ing crowd­fund­ing plat­forms in the coun­try will come to­gether dur­ing this year's Daan Ut­sav Week (Oc­to­ber 2 to 8). From send­ing per­son­alised post­card mes­sages ac­knowl­edg­ing the sol­diers' sac­ri­fice to gift­ing por­traits of mar­tyrs to fam­i­lies of slain army men, these plat­forms will in­vite you to spon­sor unique, per­sonal ges­tures to show that the sac­ri­fice of the men in uni­form won't be for­got­ten.

As part of this cam­paign called 'Hon­our Our He­roes', each of the six par­tic­i­pat­ing crowd-fund­ing plat­forms-based in Mum­bai, Delhi, and Ban­ga­lore--have cho­sen a non­profit. BitGiv­ing, for in­stance, will be rais­ing funds for the Flags of Hon­our foun­da­tion, which was launched by Ra­jya Sabha mem­ber Ra­jeev Chan­drasekhar to serve and sup­port fam­i­lies of the mar­tyrs of the mil­i­tary, para­mil­i­tary and the po­lice forces of In­dia. Ac- tor Nan­dita Das and mu­si­cian Luke Kenny will be cham­pi­oning this BitGiv­ing cam­paign whose funds will be used to bol­ster skill de­vel­op­ment and liveli­hood op­por­tu­ni­ties for mar­tyrs' wives.

"What I re­ally love about Daan Ut­sav is how it cre­ates in­clu­sive events where even com­peti­tors find ways to col­lab­o­rate," says Das, adding that it is a move­ment. "This time so many dif­fer­ent crowd­fund­ing plat­forms are com­ing to­gether for a cause. Many or­gan­i­sa­tions, col­leges, com­pa­nies, in­di­vid­u­als are do­ing their bit,” adds Das. Ku­nal Kapoor, who heads the crowd­fund­ing plat­form Ketto and who will be driv­ing its ini­tia­tive to raise funds for the Para­plegic Re­ha­bil­i­ta­tion Cen­tre in Pune, can­not agree more. “Daan Ut­sav is not only a fes­ti­val but a feel­ing of be­ing re­spon­si­ble to­wards each other and we are happy to be a part of it," says Kapoor. Tak­ing a cue from ac­tor Ak­shay Ku­mar's re­cent ini­tia­tive along with the Min­istry Of Home Af­fairs to help the kin of slain sol­diers, Piyush Jain of Im­pact Guru says his plat­form too wants to do their bit. "We wanted to do some­thing for the sol­diers who are alive," says Jain, whose plat­form is work­ing with Queen Mary's Tech­ni­cal In­sti­tute For Dif­fer­ently Abled Sol­diers to raise funds for its 'Hrunn—Ab Ha­mari Jimmedari' cam­paign. "Hrunn means debt," says Jain, who be­lieves the na­tion owes a lot to its sol­diers. For this cam­paign, Jain's firm will also tie up with Paper­less Post­cards, an on­line post­card com­pany. "We will ask peo­ple to do­nate a cer­tain amount and men­tion a mes­sage they want to give to sol­diers. Paper­less Post­cards will then cre­ate these post­cards and send to sol­diers," says Jain, who aims to raise a min­i­mum of Rs 25 lakh for the Hrunn.

The debt isn't just fi­nan­cial. DonateKart will launch a crowd-fund­ing cam­paign invit­ing peo­ple to spon­sor per­son­alised paint­ings of the mar­tyrs to be sent to the sol­diers’ fam­i­lies through Hon­our Point, an on­line me­mo­rial for In­dian sol­diers fea­tur­ing 15,000 mar­tyrs on its data­base. "While work­ing with them, we re­alised that while fam­i­lies of mar­tyrs were get­ting fi­nan­cial sup­port, the emo­tional con­nect was miss­ing," says Anil Ku­mar, co-founder, DonateKart, whose plat­form has en­listed a Nag­pur-based artist to cre­ate the por­traits for the cam­paign. On

CR Main line, a block will be taken between Kalyan-Thane on CSMT-bound slow line from 11.15 am to 4.15 pm. On Har­bour line, between CSMT-Chun­ab­hatti/ Ban­dra from 11.40 am to 4.40 pm and Chun­ab­hatti/ Ban­dra-CSMT between 11.10 am to 4.10 pm. No block on WR.

For rep­re­sen­ta­tion pur­pose only

HON­OUR­ING THE HE­ROES: Chil­dren salute the slain sol­diers

Newspapers in English

Newspapers from India

© PressReader. All rights reserved.