Travel Talk - India - - GLOBAL PANORAMA SHOWCASE -

To say the least, GPS for us this year was very pro­duc­tive. Not only did it pro­vide us with an ex­cel­lent com­mon ground with the Tier-II and III agents but the net­work­ing ses­sions helped fa­cil­i­tate one-to-one in­ter­ac­tions that have now opened av­enues to fur­ther tap into these mar­kets. Tak­ing ad­van­tage of the op­por­tu­nity pro­vided, we were able to show­case our des­ti­na­tion through prod­uct pre­sen­ta­tions, brochures, maps and videos to all the agents present, thereby cre­at­ing in­ter­est in the des­ti­na­tion. The fact that we have re­ceived re­quests from over 350 agents to send them sup­plier and des­ti­na­tion in­for­ma­tion goes to show how far along these mar­kets have come in In­dia.

We as­so­ci­ated with GPS for the first time in West Ben­gal and it was the con­cept that brought us to­gether. The sem­i­nars were in­ter­ac­tive and knowl­edge­able and we learnt a lot of things from the show. We planned to pro­mote Gu­jarat Tourism in the Ben­gal mar­ket and man­aged to reach out to a lot of peo­ple. There was a high foot­fall of vis­i­tors and keep­ing that in mind, we are ex­pect­ing a lot of trac­tion for Gu­jarat in the near fu­ture. We are hop­ing for the best for Gu­jarat Tourism.

GPS pre­sented us with a won­der­ful op­por­tu­nity to in­ter­act with the lo­cal travel agents to ex­change in­for­ma­tion and turn them into our distrib­u­tors, who could pro­mote our busi­ness and work as part­ners. Our prod­uct that we show­cased was an App­based call­ing card that trav­ellers could use to call any­where in the world. The prod­uct was met with a lot of zeal and we are ex­pect­ing a good busi­ness as the Tier-II and Tier-III cities are the next big mar­kets to cap­ture in the travel in­dus­try.

We as­so­ci­ated with all the cities of GPS this year and we got an amaz­ing re­sponse from the Tier-II cities. The main fo­cus of our com­pany was to tap a lot of buy­ers from the Tier-II cities and we fo­cused on near-by cities such as Ranchi, Silig­uri and Guwa­hati through GPS. Our new pro­gramme of Global Visa was show­cased at GPS and the prod­uct was re­ceived well among the travel agents. There is a lot of po­ten­tial in the smaller cities and we can def­i­nitely in­crease our mar­ket share by cap­tur­ing these cities.

We tied up with GPS for pan In­dia events and as a brand, GPS has grown with each pass­ing year. The App-based pa­per­less show is a unique idea. GPS was a re­ally good event for us as our stall re­ceived good trac­tion. There were queries for our leisure prop­er­ties in Udaipur, Jaipur and Goa. It was a great be­gin­ning and we wish to ex­tend this part­ner­ship with GPS. We ex­pect a healthy growth for us and GPS in the com­ing years.

We de­buted this year at GPS and the re­sponse re­ceived was over­whelm­ing and be­yond our ex­pec­ta­tions. The at­ten­dees were not only re­spon­sive but ea­ger to know about the prod­ucts that we have on of­fer. I would give full marks to GPS for putting up this bril­liant show for the B2B mar­ket­place. We show­cased our prod­ucts like www.trav­car.com and www.sahib­jion­line.com and got a lot of trac­tion from the buy­ers. We would love to come back next year for GPS with new of­fers and pack­ages.

Though the Tier-II and III mar­kets are no longer un­ex­plored, but they are still un­der­ser­viced or are op­er­at­ing at lower pro­duc­tiv­ity. This is where an op­por­tu­nity like GPS has helped us gain from these mar­kets. While cur­rently FITs and leisure trav­ellers con­sti­tute ma­jor­ity of the trav­ellers from the sec­ondary and ter­tiary mar­kets, we are fast gain­ing pres­ence amongst the other seg­ments as well. Our par­tic­i­pa­tion at GPS yielded an ex­cel­lent re­cep­tion from across the trade in­clud­ing in the new en­trant mar­kets of Pune and Kochi. Through the course of the three cities we vis­ited, we were able to po­si­tion Hol­land as the des­ti­na­tion of value and most im­por­tantly, of choice amongst all the travel agents we met.

GPS was won­der­ful this year and with newer cities com­ing in, there was a lot of trac­tion and the travel agents who show­cased new des­ti­na­tions met with a good re­sponse from the buy­ers. We pro­moted des­ti­na­tions like Zanz­ibar and Tan­za­nia and gen­er­ated aware­ness among the buy­ers for these places. GPS turned out to be a great plat­form where we met many new travel agents and buy­ers. We vis­ited the mar­kets which we had not ex­plored ear­lier and met new cus­tomers. GPS was a suc­cess­ful ven­ture.

GPS, this year was a re­ally good event and we got to show­case our prod­uct to a lot of buy­ers and sell­ers. Cy­ber se­cu­rity is a real threat and we were able to gen­er­ate aware­ness amongst the at­ten­dees re­gard­ing the same at GPS. There were a lot of queries among the buy­ers for our se­cu­rity sys­tem. Like other in­dus­tries, travel in­dus­try is also go­ing dig­i­tal and it is our duty to pro­vide se­cu­rity to ev­ery­one. We had a train­ing ses­sion on how to re­cover data and also on eth­i­cal hack­ing.

We got a chance to in­ter­act with buy­ers through GPS and the buy­ers showed a lot of in­ter­est in our prod­ucts. It was a nice plat­form that GPS had ar­ranged for ex­hibitors and buy­ers alike of the Tier-II and Tier-III cities. We par­tic­i­pated in GPS last year as well and had re­ceived a good re­sponse which is why we ex­hib­ited our prod­ucts this year as well. Our prod­ucts Star Cruises and Sin­ga­pore Air­lines were met with a lot of in­ter­est and we would be ex­pect­ing good busi­ness from the prospec­tive clients.

Minoti Gupta

Des­ti­na­tion Man­ager Jewels of Ro­man­tic Europe

So­nia Prakash

Des­ti­na­tion Vice Pres­i­dent NBTC Hol­land Mar­ket­ing

Se­nior As­so­ciate Ex­ec­u­tive Man­ager Tourism Cor­po­ra­tion of Gu­jarat

Bap­pa­ditya Roy


Cozmo Travel World

Praveen Nair

Jilesh Babla


Zanz­ibar Tourism Pro­mo­tion Cen­tre

Dipesh Kabrawala

Prod­uct Head BrilVoice

Ho­tel Man­ager

The Lalit Great Eastern Kolkata

Jaidev Dutta

Sa­marth Bhaskar Bhat Cy­ber Se­cu­rity Con­sul­tant, Prevoy­ance Cy­ber Foren­sics

Di­rec­tor of Fi­nance Yorker Hol­i­days Ser­vices

Eena Srivastava

Man­vin­der Singh

GM- Sales & Op­er­a­tions Sahibji Trav­els & Tours

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