DTCM ‘techs’ the road to tourism

Dubai’s tourism de­part­ment has ven­tured on a new revo­lu­tion­ary cam­paign for the city’s travel and tourism sec­tors. Yousuf Lootah, Ex­ec­u­tive Di­rec­tor–Tourism De­vel­op­ment & In­vest­ments, Dubai’s De­part­ment of Tourism & Com­merce Mar­ket­ing, shares their journe

Travel Talk - Middle East - - GOVERNMENT - SHEHARA RIZLY

Q Elab­o­rate on the ob­jec­tive be­hind the col­lab­o­ra­tion with GI­TEX. Why did DTCM de­cide to cre­ate the Dubai Tourism Fu­tur­ism Com­pe­ti­tion?

The 37th GI­TEX Tech­nol­ogy Week, to be held from Oc­to­ber 8-12, 2017, has un­doubt­edly es­tab­lished it­self as the re­gion’s largest con­sumer and trade tech­nol­ogy event. The ex­hi­bi­tion has evolved to en­com­pass star­tups and en­trepreneurism, both key pil­lars that act as ac­cel­er­a­tors of in­no­va­tion and are sup­port­ing Dubai’s growth as a fu­ture-ready city.

Dubai Tourism is ex­plor­ing op­por­tu­ni­ties to part­ner with start-ups and in­no­va­tors, not only in the re­gion, but around the world, in an ef­fort to cre­ate so­lu­tions that are tar­geted at fur­ther rev­o­lu­tion­is­ing the city’s travel and tourism in­dus­try. By col­lab­o­rat­ing with GI­TEX Fu­ture Stars, we aim to cre­ate an in­ter­na­tional plat­form that en­cour­ages in­no­va­tion, al­low­ing the world’s bright minds and start-ups to show­case pi­o­neer­ing trav­el­tech so­lu­tions. The Dubai Tourism Fu­tur­ism Com­pe­ti­tion is our en­deav­our to in- spire travel-tech in­no­va­tors and of­fer an op­por­tu­nity for them to suc­ceed.

Q Who was this com­pe­ti­tion tar­get­ing? Do the sub­mis­sions re­ceived match the tar­get au­di­ence?

The Dubai Tourism Fu­tur­ism Com­pe­ti­tion fea­tures two sub-cat­e­gories–hos­pi­tal­ity and vis­i­tor ex­pe­ri­ence–for which in­di­vid­u­als and start-ups from around the world were in­vited to sub­mit their pro­posed so­lu­tions and busi­ness plans. The com­pe­ti­tion was suc­cess­ful in at­tract- ing over 100 sub­mis­sions from across the globe, a stel­lar re­sult for the firstever edi­tion.

Q What are the an­tic­i­pated short­term and long-term im­pact of this com­pe­ti­tion on the travel and tourism in­dus­try?

The Dubai Tourism Fu­tur­ism Com­pe­ti­tion is closely aligned to the Dubai 10x ini­tia­tive which was launched un­der the lead­er­ship of His High­ness Sheikh Mo­hammed bin Rashid Al Mak­toum, Vice-Pres­i­dent and Prime Min­is­ter of the UAE and Ruler of Dubai. As the city con­tin­ues on its jour­ney to be­com­ing a global hub for in­no­va­tion in the next 10 years, plat­forms such as this Com­pe­ti­tion will not only sup­port in dis­cov­er­ing in­no­va­tive so­lu­tions, but will also fur­ther fa­cil­i­tate the growth of Dubai’s start-up ecosys­tem. We also an­tic­i­pate that th­ese so­lu­tions will play a cru­cial role in achiev­ing Dubai’s Tourism Vi­sion 2020 of at­tract­ing 20 mil­lion vis­i­tors per year by 2020.

Q Are there any sim­i­lar pro­grammes and ini­tia­tives planned for the fu­ture fol­low­ing GI­TEX? How will you sus­tain the in­ter­est gen­er­ated to­wards this ini­tia­tive af­ter GI­TEX?

We will con­tinue to build on the suc­cess of the Dubai Tourism Fu­tur­ism Com­pe­ti­tion, as we aim to nur­ture an en­vi­ron­ment for start-ups to suc­ceed. We are cur­rently ex­plor­ing var­i­ous av­enues that will al­low us to fur­ther en­cour­age pi­o­neer­ing think­ing and of­fer plat­forms for in­no­va­tors to cre­ate revo­lu­tion­ary so­lu­tions that tackle chal­lenges of the fu­ture.

We are cur­rently ex­plor­ing var­i­ous av­enues that will al­low us to fur­ther en­cour­age pi­o­neer­ing think­ing and of­fer plat­forms for in­no­va­tors to cre­ate revo­lu­tion­ary so­lu­tions that tackle chal­lenges of the fu­ture

YousufY fL Lootahth

Ex­ec­u­tive Di­rec­tor–Tourism De­vel­op­ment & In­vest­ments, Dubai’s De­part­ment of Tourism & Com­merce Mar­ket­ing

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