Ladakh venue for ED­WIN’s de­but

Global Panorama Show­case has in­tro­duced Ed­u­ca­tional Des­ti­na­tion Work­shop In­ter­na­tional (ED­WIN) to ed­u­cate and of­fer first-hand ex­pe­ri­ence of des­ti­na­tions to agents from Tier-II and Tier-III mar­kets.

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Ed­u­ca­tional Des­ti­na­tion Work­shop In­ter­na­tional (ED­WIN) is a series of work­shops or­gan­ised by GPS. The first ED­WIN is be­ing or­gan­ised to Ladakh in as­so­ci­a­tion with Over­land Es­cape and Ravine Trek from Oc­to­ber 11-16, 2017. The work­shops are ex­clu­sively by in­vi­ta­tion and avail­able to the at­ten­dees (ex­hibitors/ buy­ers) of GPS 2017 at any of the six cities – Nag­pur, Ahmed­abad, Chandigarh, Kochi, Kolkata and Pune, in­forms Har­man­deep Singh Anand, Man­ag­ing Di­rec­tor, Global Panorama Show­case.

The reg­is­tra­tion is on first­come-first-serve ba­sis. Anand says, “These work­shops are not fa­mil­iari­sa­tion trips and are in­tended for ed­u­ca­tional pur­poses. The aim is to ed­u­cate and em­power the travel agents and tour op­er­a­tors from the Tier-II and Tier-III mar­kets by giv­ing them a first-hand ex­pe­ri­ence of the des­ti­na­tion as this would give them an ex­act idea of what they have been sell­ing or would want to sell to their clients. This would also help in un­der­stand­ing whether the des­ti­na­tion and the prod­ucts and ser­vices ex­pe­ri­enced at the des­ti­na­tion is suit­able for their clients or not.”

Upon com­ple­tion of the work­shop, the par­tic­i­pants will be is­sued a cer­tifi­cate as a Des­ti­na­tion Spe­cial­ist (ED­WIN’S). Elab­o­rat­ing on the process of reg­is­tra­tion and the de­liv­er­ables un­der ED­WIN-Ladakh, Anand ex­plains, “There is a highly sub­sidised reg­is­tra­tion fee of 17,000 per per­son, which in­cludes air­fare ex Delhi; ac­com­mo­da­tion on twin-shar­ing ba­sis; meals; sight­see­ing and trans­fers and ground han­dling. Within 24 hours of the in­vi­ta­tion, we re­ceived an over­whelm­ing re­sponse of over 150 reg­is­tra­tions and over 200 en­quiries for the event. How­ever, for the cur­rent edi­tion a max­i­mum of 50 travel agents are be­ing ac­cepted.”

He fur­ther points out that the com­pany is open to work with des­ti­na­tions, both do­mes­tic and in­ter­na­tional, which are keen on pro­mot­ing their prod­ucts to the Tier-II and -III mar­kets. “The up­com­ing des­ti­na­tions un­der ED­WIN in­clude Bali, Zanz­ibar, Malaysia, Star Cruises and many more are in the pipe­line. The work­shop in Zanz­ibar is ex­pected to take place in Novem­ber this year,” adds Anand. For the cur­rent trip to Ladakh, the com­pany has part­nered with Vistara while for In­done­sia and Malaysia, ED­WIN has tied-up with Sin­ga­pore Air­lines/Silkair.

Within 24 hours of the in­vi­ta­tion, we re­ceived an over­whelm­ing re­sponse of over 150 reg­is­tra­tions and over 200 en­quiries for the event

Har­man­deep Singh Anand In­dia Travel Award win­ner and Man­ag­ing Di­rec­tor, Global Panorama Show­case

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