Ladakh venue for EDWIN’s debut
Global Panorama Showcase has introduced Educational Destination Workshop International (EDWIN) to educate and offer first-hand experience of destinations to agents from Tier-II and Tier-III markets.
Educational Destination Workshop International (EDWIN) is a series of workshops organised by GPS. The first EDWIN is being organised to Ladakh in association with Overland Escape and Ravine Trek from October 11-16, 2017. The workshops are exclusively by invitation and available to the attendees (exhibitors/ buyers) of GPS 2017 at any of the six cities – Nagpur, Ahmedabad, Chandigarh, Kochi, Kolkata and Pune, informs Harmandeep Singh Anand, Managing Director, Global Panorama Showcase.
The registration is on firstcome-first-serve basis. Anand says, “These workshops are not familiarisation trips and are intended for educational purposes. The aim is to educate and empower the travel agents and tour operators from the Tier-II and Tier-III markets by giving them a first-hand experience of the destination as this would give them an exact idea of what they have been selling or would want to sell to their clients. This would also help in understanding whether the destination and the products and services experienced at the destination is suitable for their clients or not.”
Upon completion of the workshop, the participants will be issued a certificate as a Destination Specialist (EDWIN’S). Elaborating on the process of registration and the deliverables under EDWIN-Ladakh, Anand explains, “There is a highly subsidised registration fee of 17,000 per person, which includes airfare ex Delhi; accommodation on twin-sharing basis; meals; sightseeing and transfers and ground handling. Within 24 hours of the invitation, we received an overwhelming response of over 150 registrations and over 200 enquiries for the event. However, for the current edition a maximum of 50 travel agents are being accepted.”
He further points out that the company is open to work with destinations, both domestic and international, which are keen on promoting their products to the Tier-II and -III markets. “The upcoming destinations under EDWIN include Bali, Zanzibar, Malaysia, Star Cruises and many more are in the pipeline. The workshop in Zanzibar is expected to take place in November this year,” adds Anand. For the current trip to Ladakh, the company has partnered with Vistara while for Indonesia and Malaysia, EDWIN has tied-up with Singapore Airlines/Silkair.
Within 24 hours of the invitation, we received an overwhelming response of over 150 registrations and over 200 enquiries for the event
Harmandeep Singh Anand India Travel Award winner and Managing Director, Global Panorama Showcase