Lucknow takes cen­tre stage at 1st

TravTalk - India - - STATES -

The Travel Trade As­so­ci­a­tion of Ut­tar Pradesh (TTAUP), a lo­cal travel trade as­so­ci­a­tion of the state, or­gan­ised its first Travel Trade Mart (TTM) 2017 in Lucknow. As many as 30 ex­hibitors show­cased their prod­ucts to the travel agents and tour op­er­a­tors of UP. Th­ese ex­hibitors en­com­passed all seg­ments of tourism and hos­pi­tal­ity like cruises, tourism boards, des­ti­na­tion man­age­ment com­pa­nies, ho­tels, air­lines, etc. The show was at­tended by over 200 travel agents and tour op­er­a­tors from var­i­ous cities in Ut­tar Pradesh like Lucknow, Kan­pur, Bi­jnor, Al­la­habad, Varanasi, Go­rakh­pur, Agra, Mau, Mu­rad­abad, etc. Rita Bahuguna Joshi, Min­is­ter of Women Wel­fare, Fam­ily Wel­fare, Ma­ter­nity and Child Wel­fare and Tourism, Gov­ern­ment of Ut­tar Pradesh, in­au­gu­rated the mart. Vivek Pandey, Pres­i­dent, TTAUP, says, “This is the first time we have hosted such a show. We felt that many times it was not pos­si­ble for the trade in UP to at­tend shows in Delhi, Mum­bai, Chen­nai and other metro cities and un­for­tu­nately not many shows come to UP. The pur­pose is to of­fer a plat­form to the agents of the state to gather prod­uct knowl­edge, in­for­ma­tion and be con­nected to the var­i­ous sup­pli­ers di­rectly rather than route it through big­ger cities. This would al­low us to con­tain busi­ness of UP within UP and grow the tourism in­dus­try in the state. This year was an ex­per­i­ment and it turned out ex­tremely well. Next year, we will in­crease the scale and scope of this show man­i­folds.”

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