MeliaPro: New online B2B Portal
MeliáPro, the recently-launched online B2B portal by Meliá Hotels International allows users flexible management and control of their business activity, reinforcing the brand’s commitment to professional partners.
In line with its ongoing digitalisation process, Meliá Hotels International’s new portal is expected to enhance sales and relationships with professional partners. Previously serving as the company’s booking tool for travel agents, the portal has now been updated to provide online services for a variety of different B2B segments, including corporate travellers, meeting and event organisers, travel agencies and tour operators. The company has also created a new website, meliapro.com, that allows users flexible management and control of their professional activity.
Rafael Soria,
Director, Global B2B Digital Sales & Marketing, Meliá Hotels International, said, “The evolution of MeliáPro enforces our commitment to all our B2B partners, who play such a fundamental role in our business development. It is our priority to meet their expectations and improve the customer experience, offering our best service with the most advanced technology.”
The evolution of MeliáPro enforces our commitment to all our B2B partners, who play such a fundamental role in our business development
For corporate travellers, Meliá Hotels International offers maximum flexibility and up to 20 per cent discount on a wide range of hotels in prominent business cities around the world. The new website provides customers with easy access to specialist hotels, listing diverse choices for hosting meetings. For event organisers, MeliáPro offers a simple system for reviewing the best hotels for different types of event alongside different offerings provided by each hotel brand in the MICE segment. MeliáPro also allows event organisers to submit RFPs, manage costs and create websites for each event, allowing attendees to make direct bookings. Travel agents can make bookings for their clients through MeliáPro, allowing them to receive instant commissions as well as guaranteeing the best rate for their customers. MeliáPro has already registered more than 100,000 travel agents and increased sales by more than 15 per cent in 2017.
Finally, tour operators and destination management companies can also easily make bookings in their contracted hotels with real-time room availability. To reward the loyalty of its professional partners, Meliá Hotels International has also created the MeliaPro Rewards loyalty programme, offering exclusive discounts on their personal bookings.
Director, Global B2B Digital Sales & Marketing, Meliá Hotels International, Arabian Travel Award winner