Taste of Sweden in Dubai
Kleindienst Group, developer of The Heart of Europe, unveiled the first Sweden Beach Palace at Sweden Island. The Group’s Chairman Josef Kleindienst showcased the proper ty as par t of the project to pioneer the freehold second home market in UAE.
The Sweden Beach Palace will consist of nine luxurious palaces, plus one super-sized version, set in the beautifully landscaped, lush green surroundings of Sweden Island. Each property will have its own private section of beach, and unique to the palaces, a fullyowned piece of the marine area plot, including a private coral reef. The properties have been designed as second homes; Dubai’s first purpose-built luxury area for UAE residents to own a holiday property in their own country, instead of jetting to the Maldives, Mauritius or the Seychelles. The second home market is a new concept for Dubai. While New York has The Hamptons and multiple cities in Europe have their own countryside and seaside getaway spots, Dubai has lacked an area where people leave their primary property and head to a second home for the weekend.
Josef Kleindienst, Chairman, Kleindienst Group said, “The Heart of Europe is a unique and ambitious project aiming to develop Dubai’s luxury freehold second home market in an idyllic island location. Catering to residents and visitors who are looking for a dynamic, cultural experience, our developments at The Heart of Europe are set to boost tourism in the UAE. It will also offer investors the opportunity to choose from a range of high quality holiday properties that will be part of a vibrant touristic destination that includes hotels, restaurants and world-class attractions. Our journey till date has taken us to the unveiling of the Sweden Beach Palace, one of the most luxurious freehold second homes in the UAE.”
The first Sweden Beach Palace features seven plush bedrooms, each with its own en-suite bathroom. Five of the palaces will be fitted out with Bentley Home interiors, while the remaining properties will be bespoke to the individual owners. Each property will incorporate a gym and fitness centre.