Celebrating excellence – can’t wait!
It’s that time of the year when the hands of the clock seem particularly menacing – its every move is a reminder of the chores left to be finished yet. Well, I’m talking about the In-Store Asia 2013 event to be held in February this year. As you can imagine, for the team here, it’s the season of sleepless nights and days punctuated by to-do lists. But hey, here’s the good news – the number of entries received for the VM&RD Awards this year – a highlight of the event – is a good proof of the relevance of this award. With 225 entries, a number that has crossed last year’s figure, we can look forward to a healthy competition that celebrates excellence. And I can’t wait to hear what the judges have to say. To me personally, the Awards are a pointer to the passion and talent that needs to be tapped, a pointer to a way forward. And I’m hoping that by being there you will be able to draw some inspiration and ideas that can together help the overall standards. Ideas and inspiration are also what you will be experience during the Convention on Day II that will see some noted industry veterans sharing their perspectives. With visionaries and successful entrepreneurs taking stage, the Convention is an ideal knowledge and insight sharing platform. For example Chip Conley, Author & Founder and CEO of Joie de Vivre, a hospitality company with a collection of over 35 award-winning hotels, will speak on retail transformation at the intersection of Business and Psychology. And that is just one example. The various speakers at the Convention, coming as they do from diverse backgrounds in the visual merchandising and retail design eco system, will speak on a range of themes meant to trigger change-generating ideas. From the value of design in an integrated retail environment to repurposing VM, it’s time to get the thoughts rolling. Integrated retail environment reminds me of two very interesting stories we have carried in this issue – The McCormic World of Flavours and the Colour Colab venture by Allen Solly. Both are good examples of an integrated retail environment where an interactive experience offered at the store by way of engagement enhances the whole offering to the shopper. In fact it is increasingly becoming evident that design is more than physical aesthetics, it is an integrated experience and it is reassuring to see some brands take the lead in that. I will now leave you to read the issue and savour what we have for you this month...Happy Year beginning!