Cat­e­gory : Best Light­ing Project : Mini Cooper MERIT : Plus Light Tech

VM&RD - - VM-RD RETAIL DESIGN AWARDS 2014 -

Mini Cooper, the iconic Bri­tish Pre­mium car brand, which was launched in In­dia by Ger­man Car­maker BMW, is a dis­tinct car brand in it­self with re­spect to its el­e­gance and so­phis­ti­ca­tion. Mini Cooper show­room, spread over 3000 sq. ft. area with a 4 MINI dis­play set-up is lo­cated at Millers Road in Ban­ga­lore. The new MINI show­room in­te­rior is uniquely de­signed to repli­cate the mod­ern-city feel in an in­dul­gent, invit­ing and in­ter­ac­tive for­mat rep­re­sent­ing the iconic MINI Life­style. The store de­sign in­cluded a MINI Lounge, MINI Life­style Collection and MINI Ac­ces­sories on dis­play, which were fo­cus upon dif­fer­ently as they were of dif­fer­ent con­cept and ap­pli­ca­tion.

Light­ing was de­signed con­sid­er­ing the in­te­rior of the store, which blends with the con­cept thus pro­vid­ing the de­sired ef­fect. The Car Dis­play Area was the main fo­cus of the store which had to be il­lu­mi­nated well with proper throw of light from ev­ery an­gle. Since it had an open ceil­ing, track mounted sus­pended spot­lights were an­gled in such a po­si­tion that it high­lighted the car from all di­rec­tions.

The fo­cus with re­gard to the Con­fer­ence and Mini Lounge ar­eas was on flex­i­ble lights so that they could be al­tered depend­ing on the mood. The ac­ces­sories sec­tion was re­quired to be high­lighted and thus nar­row beam lu­mi­nar­ies are used to cre­ate an af­fect. As the vi­su­als were of bright colours, which pro­vided life to the store, they were brightly lit to cre­ate spots, which en­abled good ap­pre­ci­a­tion of form and sur­face struc­ture in­side the space

In­te­rior

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Arun Elec­tri­cals

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Light­ing De­sign and Sup­pli­ers

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