P. C. Chan­dra Jewellers un­veils new show­room in Howrah


P. C. Chan­dra Jewellers, one of the leading jew­ellery brand in East­ern In­dia, launched their lat­est show­room in Howrah. The pre-launch press pre­view was graced by Bol­ly­wood Ac­tor Soha Ali Khan and the in­au­gu­ra­tion was done by the Di­rec­tors of P C Chan­dra Group along with Dr. Rathin Chakraborty, Mayor of Howrah Mu­nic­i­pal Cor­po­ra­tion, Arup Roy, Min­is­ter of Agri­cul­ture & Trade, Govt. of West Ben­gal and Ajey Mukund Ranade, Com­mis­sioner of Po­lice, Howrah City Po­lice. While shar­ing the plans of the chain’s re­tail ex­pan­sion, U. K. Chan­dra, Man­ag­ing Di­rec­tor, P. C. Chan­dra Jewellers said, “We are happy to­day to have brought our legacy of qual­ity, eter­nal crafts­man­ship and tra­di­tion to the sec­ond largest city of West Ben­gal. This open­ing is in keep­ing with our plans of ex­pan­sion, to reach out to a wider cus­tomer base in var­i­ous parts of Ben­gal as well as na­tion­ally. With our strong pres­ence in Kolkata, we feel that this show­room will mark a ma­jor mile­stone in the com­pany’s his­tory by adding to the ever in­creas­ing foot-print of P. C. Chan­dra Jewellers. This is our 22nd out­let in W.B. and 26th na­tion wise. Howrah be­ing beau­ti­fully lo­cated in the West bank of Hooghly river it is also in­dus­tri­ally well con­nected to the cap­i­tal city of W.B. i.e. Kolkata. As the show­room is con­ve­niently lo­cated in G.T. Road this will help us in cater­ing out tar­get group from the North and South­ern parts of Howrah com­ing from var­i­ous area like Dankuni, Belur, Bally, Santragchhi, Domjur and other ex­tended parts. This launch is the re­sult of our ex­ist­ing cus­tomer’s re­quest to open P.C. Chan­dra show­room in this part of the state. We are very rapidly ex­pand­ing our re­tail chain and with the sim­i­lar ob­jec­tive very re­cently opened new out­lets in Dur­ga­pur, Chan­dan­na­gar and Tamluk. In the com­ing year the Tier II cities will be our fo­cal point of ex­pan­sion be­cause of the in­creas­ing pur­chas­ing power of the people re­sid­ing in the small towns. Thus be­ing rooted in this state we will con­tinue to ex­pand our show­rooms in W.B. In terms of our na­tional pres­ence we are al­ready present in Delhi, Ben­galuru, Bhubaneswar and in Agar­tala. We are also plan­ning many such launches very soon.” The 3,500 sq.ft. show­room, lo­cated in the sec­ond largest city of the state is also one of the largest show­rooms of P. C. Chan­dra in West Ben­gal. De­signed by Ep­silon, the show­room is ideally lo­cated near the Howrah Maidan on the sec­ond floor of Re­gent City Shop­ping Mall with cus­tomer-friendly am­bi­ence, ameni­ties such as prom­i­nent dis­plays, com­fort­able chairs, am­bi­ent light­ing, el­e­gant and stylish in­te­ri­ors. The use of com­ple­ment­ing and con­trast­ing colours with bright lights and ap­pro­pri­ate cool­ing en­sures that the cus­tomer en­joys a unique shop­ping ex­pe­ri­ence. Prosanto Chan­dra - Jt. Man­ag­ing Di­rec­tor, P. C. Chan­dra Jewellers throws more light on the re­tail de­sign ob­jec­tive of the new show­room, “P.C. Chan­dra al­ways be­lieves in pro­vid­ing ex­cel­lent cus­tomer ser­vice and thus we have tried to de­sign it hav­ing an in­ter­na­tional stan­dard. Our cus­tomers ex­pect a cer­tain class from us to main­tain and thus we would like to con­tinue do­ing that in all our show­rooms. This new show­room show­cases the lat­est de­signs in gold, di­a­mond and pre­cious gem­stones. In this fi­nan­cial year we would like to open 7-8 more show­rooms com­bined na­tion­ally and in W.B.” Soha Ali Khan, while shar­ing her ob­jec­tive be­hind en­dors­ing P.C. Chan­dra shares, “P.C. Chan­dra stands for cred­i­bil­ity and a long his­tory of 75 years be­hind them and es­pe­cially when it comes to the names of jew­ellery con­glom­er­ate in East and West Ben­gal in par­tic­u­lar it is one of the largest en­tity. For me it makes sense to build a re­la­tion­ship with them be­cause my fam­ily also stands for a long legacy and a very rich cul­ture.” With the up­com­ing fes­tiv­i­ties of Holi and Poila Boishakh and the wed­ding sea­sons, this lat­est show­room in Howrah is sure to at­tract the res­i­dents not only from the Howrah and Hoogli district but also from Kolkata as it is well con­nected with the main city. The show­room of­fers a wide ar­ray of in­no­va­tive, chic and tra­di­tional de­signs cater­ing to both men and women from the Wed­ding Collection, con­tem­po­rary and lighter de­signs from the Goldlites Collection along with the ex­quis­ite di­a­mond jew­ellery from the D’Elite Collection

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