PC Jew­ellers un­veils first show­room in Kolkata

VM&RD - - WASSUP! -

PC Jew­eller is tak­ing big steps to ex­pand its re­tail net­work in the east­ern re­gion with the launch of its new show­room in Kolkata just be­fore Durga Puja. The new show­room, lo­cated at 2/8-B, Sarat Bose Road, Kolkata, has a to­tal area of 8,198 sq. ft. The show­room has two lev­els, -- the ground floor ex­hibits gold jew­ellery whereas the first floor houses en­tire col­lec­tion of di­a­mond jew­ellery. The for­mat also in­cludes two ex­clu­sive lounges on the first floor for high-end pur­chases and bridal shop­ping. Speak­ing on the oc­ca­sion of the store launch, Bal­ram Garg, Man­ag­ing Di­rec­tor, PC Jew­eller Ltd, said, “This is our first launch in the state of West Ben­gal. The over­whelm­ing love and ac­cep­tance PCJ has re­ceived all over the coun­try has en­cour­aged us to ex­pand our net­work rapidly. There is am­ple op­por­tu­nity in Kolkata to ex­per­i­ment and in­no­vate with de­signs, as peo­ple here ap­pre­ci­ate crafts­man­ship, which also is an in­spi­ra­tion for de­sign­ers to keep on bring­ing new de­signs and pat­terns. We al­ways look for­ward to con­tinue our jour­ney with sim­i­lar adu­la­tion here.” Rakesh Kumar Sharma, Ex­ec­u­tive Di­rec­tor & COO, PC Jew­eller Ltd, said, “We have launched this show­room just be­fore Durga Puja as this is the most aus­pi­cious time for the peo­ple of Ben­gal and peo­ple spend on jew­ellery, buy­ing the most in this sea­son fol­lowed by Di­wali.” To make this launch even more spe­cial for the jew­ellery en­thu­si­asts, PC Jew­eller has an­nounced spe­cial dis­counts and schemes on both di­a­mond and gold jew­ellery; whereby any cus­tomer who buys di­a­mond jew­ellery will get a 15 per cent dis­count. An ad­di­tional 5 per cent dis­count will be of­fered on pur­chase amount­ing to Rs 2 lakh and more. Cus­tomers who pre­fer gold will get a dis­count of 10 per cent on the mak­ing charges of the gold jew­ellery. An ad­di­tional 5 per cent dis­count will be of­fered on pur­chase of Rs 2 lakh and above. The scheme is ex­clu­sively avail­able at the Kolkata show­room un­til Oc­to­ber 26, 2014. What makes this launch even more ex­cit­ing is the chance to win a bumper gift – a Mercedes Benz car. The Lucky Draw will be held on Oc­to­ber 29 at the Kolkata show­room. Other prizes will in­clude di­a­mond jew­ellery and 118 other gifts. The scheme is ap­pli­ca­ble on pur­chase of min­i­mum of Rs 25,000. The company cur­rently has 46 show­rooms across 37 ci­ties in In­dia cov­er­ing 16 states. The brand is also fur­ther look­ing at ex­pand­ing their re­tail net­work in many other ci­ties like Jaipur, Benaras, Bhubaneswar, and Bareli very soon.

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