Louis Philippe

VM&RD - - CONTENTS -

Louis Philippe is a brand which prides in its crafts­man­ship and flaunts the same in a win­dow in­stal­la­tion that uses iconic el­e­ments that de­picts a master tai­lor’s stu­dio to po­si­tion its Pre­mium Lux­ure brand. The dis­play tells a story of ex­clu­sive per­son­al­iza­tion fash­ion.

To fea­ture its pre­mium brand Lux­ure, its new col­lec­tion of fine crafted Made To Mea­sure cloth­ing for men, for­mal fash­ion brand Louise Philippe model fea­tured win­dow dis­play in­stal­la­tion at se­lect LP stores. The win­dow dis­play cre­ated pre­sented the unique sell­ing propo­si­tion of the col­lec­tion with the help of a well or­ga­nized set­ting that de­picted the cre­ativ­ity in a master tai­lor’s stu­dio . Care­fully se­lected props brought the theme to life with great de­tail . The colour pal­ette en­sured that ad­e­quate at­ten­tion was brought to the main point of view of the theme of master crafts­man­ship. Var­i­ous el­e­ments like, a clas­sic tai­lor­ing ma­chine, glass jars with tai­lor­ing ac­ces­sories, a work ta­ble and el­e­ments likes pat­tern, scis­sors, scale etc. help in telling the story. An im­pres­sion of fire­place adds the hint of the Louis Philippe brand’s Euro­pean in­spi­ra­tion.

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