Sourav Ban­er­jee, Di­rec­tor, Adi­tac So­lu­tions & Ser­vices Pvt Ltd

VM&RD - - IN-STORE ASIA 2016 EXHIBITORS SPECIAL -

“With gov­ern­ment ap­prov­ing FDI, many for­eign play­ers are en­ter­ing into the In­dian mar­ket, thus rais­ing the cus­tomer ex­pec­ta­tion in terms of qual­ity & fin­ishes of in­ter­na­tional stan­dard and ap­pli­ca­tion of new age & sus­tain­able ma­te­rial in mul­ti­dis­ci­plinary de­sign which is fu­tur­is­tic, con­ven­tional & af­ford­able at the same time. By fol­low­ing Adi­tac’s mis­sion state­ment of “See­ing is Be­liev­ing” and our deep un­der­stand­ing of brands, re­tail­ers & shop­per, we con­stantly evolve our­selves by procur­ing lat­est ma­te­ri­als & ma­chin­ery of in­ter­na­tional stan­dards along­side form­ing con­sor­tium with many in­ter­na­tional and na­tional de­sign firms. There is an in­creased de­mand for en­vi­ron­men­tally-friendly green prod­ucts with sus­tain­able prac­tices. In­dian re­tail in­dus­try will need to con­sider the fol­low­ing chal­lenges as they eval­u­ate their ap­proach to­wards sus­tain­abil­ity, which in­clude tech­nol­ogy, in­ven­tory op­ti­mi­sa­tion, poor sourc­ing of sus­tain­abil­ity ma­te­ri­als, re­source op­ti­mi­sa­tion, in­creased com­pe­ti­tion with new mar­ket en­trants and de­bates on the drive to keep prices low and the need to ad­dress sus­tain­abil­ity is­sues.” At In-Store Asia 2016: “Be­ing part of the re­tail in­dus­try for al­most 15 years now, we take pride in of­fer­ing one stop so­lu­tion for all re­tail needs by pro­vid­ing: • End to end fab­ri­ca­tion and assem­bly of metal & wood un­der

one roof • Ex­clu­sive turnkey so­lu­tion for store de­sign­ing as per global re­quire­ment • Lat­est and eco­nom­i­cal se­cu­rity so­lu­tions for mer­chan­dise on dis­play

cater­ing to both gad­gets & ap­par­els. • Smart Sig­nage So­lu­tions.”

Key Ben­e­fits from In-Store Asia 2016: “The event comes with its own perks and ben­e­fit, some of them are vi­tal for on­go­ing re­tail boom in In­dia. It helps in guid­ing fac­tor to­wards up­dat­ing trends in the re­tail in­dus­try. One to one ses­sion cre­ates syn­er­gies for a mu­tu­ally ben­e­fi­cial re­la­tion­ship for client & re­tail­ers.”

Newspapers in English

Newspapers from India

© PressReader. All rights reserved.