Shyam Sun­der K, Di­rec­tor, Space De­sign Fur­ni­ture & Fix­tures In­dia Pvt. Ltd.

VM&RD - - IN-STORE ASIA 2016 EXHIBITORS SPECIAL -

With the growth in re­tail and chang­ing cus­tomers needs, change man­age­ment has be­come a key pri­or­ity for brands and re­tail­ers. This is push­ing the mar­ket to ex­pect cus­tomiza­tion, bet­ter value for money and end-to-end ac­count­abil­ity. Yes, we have had to re­spond to do this by mak­ing in­vest­ments in as­sets and also peo­ple. In­dia is new ready for in­te­grated fix­tures that com­bine dif­fer­ent needs of the re­tail en­vi­ron­ment like light­ing, dig­i­tal mes­sag­ing etc. The cost of their de­vel­op­ment and col­lab­o­ra­tion with tra­di­tion­ally non-re­tail fit-out ser­vice providers like Tech could be a chal­lenge.

At In-Store Asia 2016: We are par­tic­i­pat­ing in In-Store Asia with the ob­jec­tive of mar­ket­ing our up­dated ‘DE­SIGN in­spired DE­LIV­ERY driven’ po­si­tion­ing that takes end-to-end ac­count­abil­ity for our clients. We also have some new fin­ishes that we have de­vel­oped to give a glimpse of our cus­tom­ized de­vel­op­ment ca­pa­bil­ity.

Key Ben­e­fits from In-Store Asia 2016: We are look­ing to get up­dated on lat­est trends, meet peers and en­gage with our ex­ist­ing and new clients.

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