P.C.Chan­dra Jewellers un­veil its Ra­jasthani in­spired store in Kolkata

VM&RD - - NEWS -

P.C. Chan­dra Jewellers, a lead­ing jew­ellery house of East­ern In­dia re­cently launched their 39th show­room in North Kolkata at Hat­i­ba­gan which is cre­ated to in­fuse the gran­deur of Ra­jasthan in the City of Joy. This re­gal show­room is in­spired by ‘Sonar Kella’ the Golden Fortress of Jaisalmer which is surely go­ing to be a vis­ual treat for all jew­ellery con­nois­seurs. The grand three sto­ried in­tri­cately carved build­ing speaks about its mag­nif­i­cent stand­alone ar­chi­tec­tural beauty. The elab­o­rate Jafri work, the in­te­ri­ors, mu­rals, sand­stone and mar­ble are used to cre­ate meenakari ar­chi­tec­ture in the show­room. Use of strate­gic warm light­ing, flick­er­ing shad­ows, hand­craft walls, beau­ti­fully stained glass­work, an­tique fur­ni­ture and the high in­ten­sity chan­de­liers cre­ates an ethe­real feel­ing, that per­fectly com­ple­ment the unique jew­ellery de­signs and her­itage artistry of PC Chan­dra Jewellers.

The show­room has two Ra­jasthani sig­na­ture mar­ble crafts (An ele­phant car­ry­ing the Ma­haraja and Ma­ha­rani) placed at the main en­trance, a broad path­way to en­ter in­side, cov­ered by Jafri work on wall, all made of sand­stone. Go­ing up­stairs, there are two beau­ti­ful mu­rals, where the scenes from Ra­jasthan’s epic war his­tory have been beau­ti­fully de­picted. The ban­is­ter has Ra­jasthani sand­stone Jafri work which leads to the Khaas Dar­bar – with seat­ing for eight to ten spe­cial pa­trons. The Ra­jasthani wooden door with sil­ver knocker, Per­sian car­pet and the old world charm of gadda seat­ing add a dash of warm home­li­ness. To make this jewel palace even more spe­cial, it has a bal­cony cov­ered with stone lat­tice­work. The lay­out is im­mensely beau­ti­ful and full of del­i­cate carv­ings and ex­quis­ite mir­ror work. The light­ing adds the magic of a ‘Haveli’ and ‘Qila’ or Fort, mak­ing it an ab­so­lute jew­ellery shop­per’s den.

Speak­ing about the store launch, Su­vro Chan­dra, Joint Manag­ing Di­rec­tor, P.C Chan­dra Jewellers said, “We are ex­tremely happy to come up with such a ma­jes­tic show­room in Kolkata es­pe­cially in Hat­i­ba­gan in­spired by Sonar Kella. This place it­self has a lot of his­tor­i­cal link­ages. It is be­lieved that ele­phants of Nawab Si­raj ud-Daulah were posted here when he at­tacked Kolkata in 1756. Hat­i­ba­gan is one of the old­est tra­di­tional mar­kets in Kolkata city.”

The store of­fers a wide ar­ray of in­no­va­tive, chic and tra­di­tion.

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