Entasis’ new technology for footfall analytics
Delhi-based technology service provider for retail, Entasis Technology has recently launched a new product for footfall counting in retail and other commercial establishments. The device is connected to LAN and can be installed at the entry of the establishment and it automatically captures the footfall frequenting the premises and the number of walk-ins. Talking to VM&RD, Nikhil Chhabra, Director, Entasis Technology, explained, “Today, what is missing in the retail scenario is the correct analysis to plan better. This new service from us will help retailers as well as other commercial players like hospitality etc to tap that data in order to plan their further targets. We will also provide the software which can be directly connected to your ERP system for the planning purpose.” Though the service has been taken by a few retailers, Entasis says that the phase is still at a trial period.
Key Functional benefits:
Active Infrared 3D technology Super accurate: 98% accuracy Can differentiate between children and adults.
Can remove children & trolley count. Accurate Counting in Crowded Conditions Unaffected by shadows, reflecting floors etc..
Works in ‘Zero’ light / Poor lighting conditions.
Easy Web interface for configuration and management.
Entasis Group been in the retail Industry for the last 20 years, with its technology division in place for last the 5 years. Retail