Ash­meet & Aakanksha Kapoor, Direc­tor, I say Or­ganic

VM&RD - - I Say Organic -

We put lot of ef­forts to make I say Or­ganic a trust­wor­thy brand name in or­ganic pro­duce. All our com­mu­ni­ca­tions for the brand speak loud for our com­mit­ment. We wanted the store de­sign to repli­cate our com­mit­ment, stay­ing away from any­thing jar­ring. We chose earthy pal­ette and sim­ple de­sign to ex­e­cute the brand’s core con­cept.

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