Mov­ing to­wards new-age soft sig­nage

VM&RD - - Contents -

Giv­ing an over­view of Berger Tex­tiles Com­pany, its presence world over and in the In­dian mar­ket, Stan Zhang, Sales Head Asia Pa­cific, Berger Tex­tiles started off by it­er­at­ing on dig­i­tal print­ing tex­tiles in gen­eral which in­clude fab­ric type, sub­strate, coat­ing, ink and ap­pli­ca­tion. Fol­low­ing this he spoke of the unique qual­i­ties and ap­pli­ca­tions of the com­pany’s of­fer­ing in soft sig­nage. He went on to em­pha­sis that A. Berger GmbH is world renowned for its dig­i­tal print­ing tex­tiles, stage and event fab­rics with suit­able ac­ces­sories. Stan Zhang also spoke about the brand’s USP which is a com­bined so­lu­tion of good prod­uct, ded­i­cated ser­vice, ef­fi­cient de­liv­ery, nearby ware­hous­ing and mu­tual in­no­va­tion. The ses­sion also threw light on the vast prod­uct range of Berger Tex­tiles and con­cluded the ses­sion by an­swer­ing nu­mer­ous queries of the at­ten­dees.

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