Sud­hir Balakr­ish­nan, Manag­ing Di­rec­tor, Gibam In­dia

VMRD - - In-store Asia 2019 -

Re­tail­ers in In­dia have be­come more price sen­si­tive, which is putting pres­sure on man­u­fac­tur­ers like us who are of­ten com­pared with even lo­cal car­pen­ters. Gibam In­dia is in­vest­ing in ma­chiner­ies, which will make us more com­pet­i­tive, less de­pen­dent on out­side ven­dors and de­liver faster.

This will be the first time we will be par­tic­i­pat­ing in in-store asia, Hope­fully, we will be able to en­sure our vis­i­bil­ity in the mar­ket. On prod­uct of­fer­ings, we will be fo­cus­ing more on the check­out counter, mo­du­lar fix­tures in both wood and metal, metal ac­ces­sories and of­fice fur­ni­ture.

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