Be­gin again

DA MAN - Style - - Campaigns -

The launch of Bally’s fall/win­ter 2017 cam­paign marked a “re­set” for the brand. With the en­list­ment of Chi­nese ac­tress Tang Yan to front the brand’s lat­est cam­paign and to be its Asia Pa­cific spokesper­son, the Swiss house stated that her happy op­ti­mism and youth­ful mind­set would be the cor­ner­stone of the “new Bally.” Join­ing the ac­tress is as­pir­ing model An­toine Du­ver­nois (pic­tured). To­gether, the two were shot by Bri­anna Capozzi in front of a plain white back­ground, which al­lows the models to por­tray their in­di­vid­u­al­ity while em­body­ing the ethos of the brand.

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