A Visoner

Bernard Suwanto, Ow ner of Leica In­done­sia

Indonesia Tatler Homes - - PERSONAL TASTE -

From a very young age, Bernard Suwanto has been fa­mil­iar with the world of pho­tog­ra­phy. His fam­ily owned a small pho­tog­ra­phy busi­ness lo­cated in Cen­tral Jakarta. He has seen plenty of black and white cam­eras ex­change hands. Ev­ery time he saw a cus­tomer with a Leica, his eyes would light up as if he had seen a trea­sure. Be­fore the open­ing of the first Leica store in Jakarta this year, Suwanto ad­mit­ted that he ob­ses­sively fol­lowed and mon­i­tored the brand’s ac­tiv­i­ties and de­vel­op­ment. This led him to fi­nally de­cide to ex­plore Leica’s op­por­tu­ni­ties in In­done­sia. By hav­ing pho­tog­ra­phy work­shops and plan­ning the next Leica Academy due to launch in the near fu­ture, he con­tin­ues to so­cial­ize the brand.

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