In­dra Pri­awan Djokosoetono

In the growth zone

Prestige Indonesia - - Sulwhasoo -

IN­DRA PRI­AWAN DJOKOSOETONO is the young en­tre­pre­neur be­hind Maskoolin, a men’s fash­ion on­line shop. He joined Maskoolin in 2014, when he was only 23. En­trepreneur­ship is in his blood, as he is a grand­son of the late Mu­tiara Fa­timah Djokosoetono, founder of the Blue Bird lo­gis­tics and trans­porta­tion group.

His fa­ther was the late Chan­dra Suharto Djokosoetono, whom In­dra de­scribes as his main men­tor. “Among the many mean­ing­ful things he said to me, one stands out, that there is no growth in a com­fort zone, and there is no com­fort in a growth zone. I think this ad­vice has helped me to be­come a bet­ter ver­sion of my­self. “I be­lieve that an en­tre­pre­neur needs to be will­ing to work harder than any­one to be­come more suc­cess­ful. He or she should al­ways be learn­ing new things, be will­ing to take risks, build con­nec­tions, learn from other peo­ple’s suc­cess sto­ries, and have a bal­ance be­tween work and pri­vate life.”

Djokosoetono earned his Bach­e­lor of In­dus­trial En­gi­neer­ing de­gree with hon­ours from Univer­sity of In­done­sia and a Master of In­ter­na­tional Busi­ness from Hult In­ter­na­tional Busi­ness School in San Fran­cisco. He is one of Com­mis­sioner of Blue Bird Group. Mean­while, Maskoolin’s mis­sion is to help men in In­done­sia look their best. “We sell a wide se­lec­tion of men’s prod­ucts cu­rated from the best lo­cal and in­ter­na­tional brands,” says Djokosoetono. “Our fash­ion prod­ucts in­clude dress shirts, polo shirts, shorts, jeans, trousers, mens grooming and suits. In ad­di­tion Maskoolin sells men’s shoes, watches and other ac­ces­sories. The male hair care prod­ucts we of­fer are also very com­plete, rang­ing from the best po­mades to mous­tache and beard grower, male combs and oth­ers.”

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