The watch: Omega 220150 Sea­mas­ter Planet Ocean The movie: Quan­tum of So­lace (2008) The ac­tor: Daniel Craig

Plaza Watch International - - Time At The Movies -

James Bond has worn over 20 iconic watches across some 25 glob­ally pop­u­lar films. How­ever, since Gold­en­eye (1995), Omega has been the of­fi­cial watch for ‘Her Majesty's Se­cret Ser­vice Agent 007’. Ac­cord­ing to com­pany sources, the deal had a pro­found im­pact on the brand, which Omega calls “the James Bond effect”. In num­bers, it means that in 1996 sales in­creased by a fac­tor of ten, and this effect oc­curs each time, with a dramatic surge in Sea­mas­ter sales fol­low­ing the re­lease of a movie.

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