Un­der pres­sure, Google to pay some out­lets for news con­tent

Iran Daily - - Science & Technology -

Google an­nounced plans to pay some news or­ga­ni­za­tions for con­tent in a de­par­ture from its past prac­tice fol­low­ing pres­sure from gov­ern­ments and me­dia groups around the world.

While de­tails of the plan were not known, the move could rep­re­sent a sig­nif­i­cant shift by the In­ter­net gi­ant and fol­lows ini­tia­tives by Face­book and Ap­ple to cre­ate news prod­ucts in part­ner­ship with me­dia out­lets, AFP re­ported.

Google said it would pay me­dia part­ners in three coun­tries and cover the costs of pay­walled news sites to give users free ac­cess to a ded­i­cated news app.

The pro­gram will be­gin with “lo­cal and na­tional publi­ca­tions in Ger­many, Aus­tralia and Brazil” and is set to ex­pand to more coun­tries soon, the tech gi­ant said.

“A vi­brant news in­dus­try mat­ters — per­haps now more than ever, as peo­ple look for in­for­ma­tion they can count on in the midst of a global pan­demic and grow­ing con­cerns about racial in­jus­tice around the world,” said Brad Ben­der, Google’s vice pres­i­dent for news prod­uct man­age­ment.

Google in­tends to pay for “high-qual­ity con­tent for a new news ex­pe­ri­ence launch­ing later this year” to al­low me­dia groups to “mon­e­tize their con­tent,” Ben­der said.

The move comes with many news or­ga­ni­za­tions strug­gling with de­clin­ing print read­er­ship and chal­lenged by the dig­i­tal ecosys­tem where ad rev­enue is dom­i­nated by Google and Face­book.

Google has been ac­cused of si­phon­ing off on­line rev­enue and has faced le­gal bat­tles in France and Aus­tralia over its re­fusal to pay news or­ga­ni­za­tions for con­tent.

The Cal­i­for­nia gi­ant has coun­tered that it helps drive traf­fic and rev­enue to on­line news sites. It has also an­nounced sev­eral ef­forts to aid jour­nal­ism through its Google News Ini­tia­tive.

The Google move comes af­ter Face­book said last year it would cre­ate a “news tab” in part­ner­ship with me­dia groups to pro­mote jour­nal­ism and stem the flow of mis­in­for­ma­tion.

Ap­ple launched its news app in 2015 which helps pro­mote me­dia sub­scrip­tions and in 2019 added a paid ser­vice called Ap­ple News+ which shares rev­enue with news­pa­per and mag­a­zine pub­lish­ers.

Read the full ar­ti­cle on: www.irandai­ly­on­line.ir/ News/270627.html


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