ﭘﺎﻙﺗﺮﻳﻦ ﺗﺼﻤﻴﻢ ﺩﺭ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭﺳﺎﺯﻯ ﺍﻳﺮﺍﻥ

Sanat Newspaper - - ﺻﻨﻌﺖ ﺯﻳﺮﺳﺎﺧﺖ -

ﺍﻳــﻦ ﺭﻭﺯﻫﺎ ﻫــﻮﺍﻯ ﭘــﺎﻙ ﺁﺭﺯﻭﻯ ﻣﺎﺳــﺖ، ﺑﻪﻭﻳﮋﻩ ﺩﺭ ﺭﻭﺯﻫﺎﻯ ﭘﺎﻳﻴﺰ ﻭ ﺯﻣﺴﺘﺎﻥ ﻛﻪ ﺑﻪ ﻋﻠﺖ ﭘﺪﻳﺪﻩ ﻭﺍﺭﻭﻧﮕﻰ ﻫــﻮﺍ، ﺁﻟﻮﺩﮔﻰ ﺑﺮ ﺳــﺮ ﻛﻼﻧﺸــﻬﺮﻫﺎ ﺧﻴﻤــﻪ ﺯﺩﻩ ﻭ ﻧﻔﺲﻫﺎ ﺭﺍ ﺑﻪ ﺷــﻤﺎﺭﻩ ﻣﻰﺍﻧﺪﺍﺯﺩ. ﺑﺮﺍﻯ ﻣﻘﺎﺑﻠﻪ ﺑﺎ ﺍﻳﻦ ﭘﺪﻳﺪﻩ ﺳــﻴﺎﻩ ﻭ ﺗﻠﺦ ﺗﺎﻛﻨﻮﻥ ﺍﻗﺪﺍﻣﺎﺕ ﺯﻳﺎﺩﻯ ﺍﻧﺠﺎﻡ ﺷﺪﻩ ﺍﺳﺖ، ﺗﻌﻴﻴﻦ ﺭﻭﺯ 29 ﺩﻯ ﺑﻪﻋﻨﻮﺍﻥ ﺭﻭﺯ ﻫﻮﺍﻯ ﭘﺎﻙ، ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺗﻠﻮﻳﺰﻳﻮﻧــﻰ، ﺍﻗﺪﺍﻣــﺎﺕ ﻓﺮﻫﻨﮕــﻰ، ﻣﻌﺎﻳﻨﻪ ﻓﻨﻰ ﺧﻮﺩﺭﻭﻫﺎ، ﮔﺎﺯﺳــﻮﺯﻛﺮﺩﻥ ﺧﻮﺩﺭﻭﻫﺎ، ﺍﺻﻼﺡ ﺳــﻮﺧﺖ، ﺍﻧﮋﻛﺘﻮﺭﻯ ﻛﺮﺩﻥ ﺳﻴﺴــﺘﻢ ﺳﻮﺧﺖﺭﺳﺎﻧﻰ ﺧﻮﺩﺭﻭﻫﺎ، ﺗﻮﺳﻌﻪ ﻧﺎﻭﮔﺎﻥ ﺣﻤﻞﻭﻧﻘــﻞ ﺷــﻬﺮﻯ ...ﻭ ﺍﺯ ﺍﻗﺪﺍﻣﺎﺗﻰ ﺑﻮﺩﻩ ﻛﻪ ﺗﺎﻛﻨﻮﻥ ﺍﻧﺠﺎﻡ ﺷــﺪﻩ ﺍﺳﺖ.

ﺍﻣــﺎ ﺑﺎ ﺗﻤــﺎﻡ ﺍﻳﻦ ﺍﻗﺪﺍﻣﺎﺕ ﻫﻨــﻮﺯ ﻫﻢ ﻫﻮﺍﻯ ﭘــﺎﻙ ﺑﻪﻋﻨﻮﺍﻥ ﻳﻚ ﻣﻮﺿﻮﻉ ﺩﻭﺭ ﺍﺯ ﺩﺳــﺘﺮﺱ ﺩﺭ ﻛﻼﻧﺸــﻬﺮﻫﺎﻯ ﺍﻳﺮﺍﻥ ﺑﺎﻗﻰ ﻣﺎﻧﺪﻩ ﺍﺳﺖ ﻭ ﻣﺘﺎﺳــﻔﺎﻧﻪ ﻫﺮ ﺳــﺎﻝ ﺑﺎ ﻧﺰﺩﻳﻚ ﺷــﺪﻥ ﺑﻪ ﺭﻭﺯ ﻫﻮﺍﻯ ﭘﺎﻙ ﺍﻧﮕﺸﺖ ﺍﺗﻬﺎﻡ ﺑﻪ ﺳــﻮﻯ ﺷﺮﻛﺖﻫﺎﻯ ﺧﻮﺩﺭﻭﺳﺎﺯ ﻧﺸﺎﻧﻪ ﺭﻓﺘﻪ ﻭ ﺍﻳﻦ ﺷﺮﻛﺖﻫﺎ ﺭﺍ ﻣﺴــﺒﺐ ﺍﺻﻠﻰ ﻫﻮﺍﻯ ﻗﻴﺮﮔﻮﻥ ﻛﻼﻧﺸــﻬﺮﻫﺎﻯ ﺍﻳــﺮﺍﻥ ﻣﻰﺩﺍﻧﻨﺪ. ﺍﻟﺒﺘــﻪ ﺍﮔﺮ ﭼــﻪ ﻧﻤﻰﺗﻮﺍﻧﻴﻢ ﺳــﻬﻢ ﺧﻮﺩﺭﻭﻫﺎ، ﺑﻪﻭﻳــﮋﻩ ﺧﻮﺩﺭﻭﻫﺎﻯ ﻓﺮﺳــﻮﺩﻩ ﺭﺍ ﺩﺭ ﺁﻟﻮﺩﮔــﻰ ﻫﻮﺍ ﻧﺎﺩﻳــﺪﻩ ﺑﮕﻴﺮﻳﻢ ﺍﻣﺎ ﺑﺎﻳــﺪ ﺑﺪﺍﻧﻴﻢ ﻛﻪ ﺍﻳــﻦ ﺑﺤﺮﺍﻥ ﺩﻻﻳــﻞ ﺯﻳﺎﺩ ﻭ ﻣﻮﺛــﺮﻯ ﺩﺍﺭﺩ ﻛﻪ ﭼﻨــﺪ ﻭﺟﻬﻰ ﺩﻳﺪﻥ ﻣﻮﺿــﻮﻉ ﺁﻟﻮﺩﮔﻰ ﻫﻮﺍ ﻛﻤــﻚ ﻣﻮﺛﺮﻯ ﺩﺭ ﻣﻘﺎﺑﻠﻪ ﺑــﺎ ﺁﻥ ﻧﻴﺰ ﺧﻮﺍﻫﺪ ﺑﻮﺩ.

ﻳﻜــﻰ ﺍﺯ ﻣﻬﻢﺗﺮﻳــﻦ ﺭﺍﻫﻜﺎﺭﻫــﺎﻯ ﻣﻘﺎﺑﻠــﻪ ﺑﺎ ﺁﻟﻮﺩﮔﻰ ﻫــﻮﺍ ﺗﻮﻟﻴﺪ ﺧﻮﺩﺭﻭﻫﺎﻯ ﭘﺎﻙ ﺍﺳــﺖ ﻳﻌﻨﻰ ﺧﻮﺩﺭﻭﻫﺎﻳﻰ ﻛﻪ ﻛﻤﺘﺮﻳﻦ ﺍﺳﺘﻔﺎﺩﻩ ﺭﺍ ﺍﺯ ﺳــﻮﺧﺖﻫﺎﻯ ﻓﺴﻴﻠﻰ ﺩﺍﺭﻧﺪ؛ ﺑﻴﺸﺘﺮ ﺧﻮﺩﺭﻭﺳﺎﺯﺍﻥ ﺩﻧﻴﺎ ﺩﻭ ﺭﺍﻫﻜﺎﺭ ﻣﻬﻢ ﺑﺮﺍﻯ ﺩﺳﺘﻴﺎﺑﻰ ﺑﻪ ﭼﻨﻴﻦ ﺗﻮﻟﻴﺪﺍﺗﻰ ﺩﺭ ﻧﻈﺮ ﮔﺮﻓﺘﻪﺍﻧﺪ.

ﮔــﺮﻭﻩ ﺧﻮﺩﺭﻭﺳــﺎﺯﻯ ﺳــﺎﻳﭙﺎ ﻧﻴﺰ ﻫﻤﮕﺎﻡ ﺑﺎ ﺳــﺎﻳﺮ ﺷــﺮﻛﺖﻫﺎﻯ ﺗﻮﻟﻴﺪﻛﻨﻨــﺪﻩ ﺟﻬﺎﻧــﻰ، ﺩﺭ ﺯﻣﻴﻨﻪ ﻛﺴــﺐ ﺩﺍﻧﺶ ﻃﺮﺍﺣــﻰ ﻭ ﺗﻮﻟﻴﺪ ﺧﻮﺩﺭﻭﻫﺎﻯ ﺑﺮﻗﻰ ﺍﻗﺪﺍﻣــﺎﺕ ﻣﻘﺪﻣﺎﺗﻰ ﺧﻮﺩ ﺭﺍ ﺁﻏﺎﺯ ﻛﺮﺩﻩ ﻭ ﺑﻪﺩﻧﺒﺎﻝ ﺍﻳﻦ ﺍﺳﺖ ﻛﻪ ﺩﺭ ﺍﻳﻦ ﺯﻣﻴﻨﻪ، ﺑﻪ ﻧﺘﺎﻳﺞ ﻋﻤﻠﻴﺎﺗﻰ ﺩﺳﺖ ﻳﺎﺑﺪ.

ﺍﻗﺪﺍﻣﻰ ﻛﻪ ﺑﻪﺗﺎﺯﮔﻰ ﺍﻧﺠﺎﻡ ﺷــﺪﻩ، ﺷﺎﻣﻞ ﺩﺳﺘﻮﺭ ﻭﻳﮋﻩ ﻣﺪﻳﺮﻋﺎﻣﻞ ﮔﺮﻭﻩ ﺧﻮﺩﺭﻭﺳــﺎﺯﻯ ﺳــﺎﻳﭙﺎ ﺑﻪ ﻣﺮﻛﺰ ﺗﺤﻘﻴﻘﺎﺕ ﻭ ﻧــﻮﺁﻭﺭﻯ ﺻﻨﺎﻳﻊ ﺧــﻮﺩﺭﻭ ﺍﺳــﺖ. ﺩﺭ ﺍﻳــﻦ ﻧﺎﻣﻪ ﻛــﻪ ﺧﻄﺎﺏ ﺑــﻪ ﻣﺪﻳﺮﻋﺎﻣــﻞ ﻣﺮﻛﺰ ﺗﺤﻘﻴﻘﺎﺕ ﻭ ﻧﻮﺁﻭﺭﻯ ﺻﺎﺩﺭ ﺷﺪﻩ ﺍﺳﺖ، ﺑﻪ ﺍﻳﺠﺎﺩ ﺳﺎﺧﺘﺎﺭﻯ ﻣﻨﺎﺳﺐ، ﺑﺮﻧﺎﻣﻪﺭﻳــﺰﻯ ﻋﻤﻠﻴﺎﺗﻰ ﺑﺮﺍﻯ ﺗﻮﻟﻴﺪ ﺧﻮﺩﺭﻭﻫــﺎﻯ ﺑﺮﻗﻰ ﺗﺎﻛﻴﺪ ﺩﺍﺭﺩ. ﺍﻣﻴﺪﻭﺍﺭﻳــﻢ ﺍﻳﻦ ﻧــﮕﺎﻩ ﻭﻳﮋﻩ ﻛﻪ ﺑﻪ ﻧﻮﻋﻰ ﭘﺎﻙﺗﺮﻳــﻦ ﺗﺼﻤﻴﻢ ﮔﺮﻓﺘﻪ ﺷﺪﻩ ﺩﺭ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭﻯ ﺍﻳﺮﺍﻥ ﺍﺳﺖ ﺑﻪ ﺗﻮﻟﻴﺪ ﭘﺎﻙ ﺩﺭ ﺍﻳﻦ ﺻﻨﻌﺖ ﻛﻤﻚ ﻣﻮﺛﺮﻯ ﻛﻨﺪ ﻭ ﺍﺭﻣﻐﺎﻧﻰ ﺑﻪ ﻧﺎﻡ ﻫﻮﺍﻯ ﭘﺎﻙ ﺑﻪ ﻣﺮﺩﻡ ﺍﻳﺮﺍﻥ ﻫﺪﻳﻪ ﺩﻫﺪ.

ﺍﺣﺪ ﻣﻴﺮﺯﺍﻳﻰ ﻛﺎﺭﺷﻨﺎﺱ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ

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