ﺍﻧﺘﺨﺎﺏ 6 ﻣﺤﻮﺭ ﺑﺎ ﺍﺣﺼﺎﻯ ﭼﺎﻟﺶﻫﺎﻯ ﻓﺮﻭﺵ ﻭ ﺧﺪﻣﺎﺕ ﭘﺲ ﺍﺯ ﻓﺮﻭﺵ

Sanat Newspaper - - صفحه اول -

ﺩﺭ ﺳـﺎﻝﻫﺎﻯ ﺍﺧﻴـﺮ ﺻﻨﻌﺖ ﺧـﻮﺩﺭﻭ ﺍﻳﺮﺍﻥ ﺑﺎ ﺭﺳـﻴﺪﻥ ﺑﻪ ﻇﺮﻓﻴـﺖ ﺗﻮﻟﻴﺪ 3/1ﻣﻴﻠﻴﻮﻥ ﺧﻮﺩﺭﻭ ﺩﺭ ﺳـﺎﻝ ﺑﻪ ﭼﻬﺎﺭﺩﻫﻤﻴـﻦ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﻩ ﺑﺰﺭگ ﺧﻮﺩﺭﻭ ﺩﺭ ﺟﻬﺎﻥ ﺗﺒﺪﻳﻞ ﺷـﺪﻩ ﺍﺳـﺖ ﺍﻣﺎ ﺑﺎ ﻭﺟﻮﺩ ﻣﻮﻓﻘﻴﺖﻫﺎﻯ ﭼﺸﻤﮕﻴﺮ ﺩﺭ ﺭﺷﺪ ﻛﻤﻰ ﺗﻮﻟﻴـﺪﺍﺕ، ﺑﻬﺒﻮﺩ ﻛﻴﻔﻴﺖ ﺍﺭﺍﺋﻪ ﺧﺪﻣﺎﺕ ﻫﻤـﻮﺍﺭﻩ ﺍﺯ ﭼﺎﻟﺶﻫﺎﻯ ﭘﻴﺶﺭﻭﻯ ﺍﻳﻦ ﺻﻨﻌـﺖ ﺑﻮﺩﻩ ﺍﺳـﺖ. ﺍﺯ ﺍﻳﻦ ﺭﻭ ﭼﻬﺎﺭﻣﻴﻦ ﻫﻤﺎﻳـﺶ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ ﺍﻳﺮﺍﻥ ﻛﻪ ﺍﻭﺍﺧﺮ ﺑﻬﻤﻦ ﺑﺮﮔﺰﺍﺭ ﻣﻰﺷﻮﺩ ﻣﻮﺿﻮﻉ ﻓﺮﻭﺵ ﻭ ﺧﺪﻣﺎﺕ ﭘﺲ ﺍﺯ ﻓﺮﻭﺵ ﺭﺍ ﺑـﻪ ﻋﻨـﻮﺍﻥ ﻳﻜﻰ ﺍﺯ ﭼﺎﻟﺶﻫﺎﻯ ﺍﺻﻠﻰ ﺍﻳﻦ ﺻﻨﻌﺖ ﺑـﻪ ﻋﻨﻮﺍﻥ ﻣﺤﻮﺭ ﺍﻧﺘﺨﺎﺏ ﻛﺮﺩﻩ ﺍﺳـﺖ. ﺑﻪ ﻃﻮﺭ ﻗﻄﻊ ﺍﻳﻦ ﻫﻤﺎﻳﺶ ﻳﻜﻰ ﺍﺯ ﻣﻬﻢﺗﺮﻳﻦ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻳﺮﺍﻥ ﺩﺭ ﻣﺴـﻴﺮ ﺍﺭﺗﻘـﺎﻯ ﻛﻴﻔﻴﺖ ﺧﺪﻣﺎﺕ ﺩﺭ ﺻﻨﻌﺖ ﺧـﻮﺩﺭﻭ ﺑﻮﺩﻩ ﻭ ﻓﺮﺻﺘﻰ ﻣﻨﺎﺳﺐ ﺑﺮﺍﻯ ﺷﻨﺎﺧﺖ ﺗﻮﺍﻧﺎﻳﻰ ﻭ ﻧﻴﺎﺯﻣﻨﺪﻯﻫﺎﻯ ﺍﻳﻦ ﺻﻨﻌﺖ ﺍﺳﺖ.

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