Apple acquires German eye tracking firm sensoMotoric instruments
At its Worldwide Developers Conference earlier this month, Apple made clear it’s serious about the augmented reality biz with the release of ARKit, a platform for creating AR experiences on the iPhone and iPhone.
The iPhone maker has acquired SensoMotoric Instruments, a German maker of eye-tracking glasses as well as technology for virtual reality goggles. Apple confirmed the acquisition in an email to CNET.
SensoMotoric develops technology for a variety of uses, including clinical research, linguistics, physical training and AR, which mixes digital and real-world images. The company’s Eye Tracking glasses can record a person’s natural eye movements, potentially useful for athletes working to improve their eyehand coordination. Its technology for virtual reality handsets could help reduce motion sickness.